9 Stats Amplifying Search Engine Marketing in 2018

1. 83% of search query paths begin with an unbranded term.
2. 60% of all organic clicks go to the top 3 search results.
3. 70% of the links search users clicks on are organic.
4. 93% of online experiences begin with a search engine.
5. Search is the No. 1 driver of traffic to content sites, beating social media by more than 300%.
6. Social ads accounted for three-quarters of clicks and 71% of spend.
7. Click-throughs on search ads were more than 3X times higher than social and display.
8. Total spend on mobile app install ads increased 155% year-over-year (YOY).
9. Investment in mobile app ads drives 196% increase in installs.

About DSIM:

Delhi School of Internet Marketing’ is a premier Digital Marketing Institute that offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/read DSIM reviews accessible on the web.

Source: 9 Stats Amplifying Search Engine Marketing in 2018