Tuesday 22 August 2017

11 Tools All Successful Digital Agencies Should Share




We all are using tools to make our professional lives work easier. These are effectively accessible, reasonable and enable us to work more productively, gain insights, analytics or make reporting much more simple and easy.
For digital agency, tools are lifeline as performing their extensive tasks i.e. collecting all data, organizing it, creating charts and reports every day for customers.
So, now create reports fast and easily for different clients with different KPIs and reduce the amount of time you spend collecting data and reports.
In this article, you’ll find 11 tools that every digital marketing agency should be aware of.

#1 TapAnalytics


TapAnalytics is a cloud-based business intelligence software solution that provides digital marketing reporting and analytics for ad agencies, media companies and enterprises in industries such as automotive, travel and real estate.
It allows users to combine their marketing campaigns and performance results into a unified digital dashboard.

Features

  • On-demand analytics
  • Comparative scoring
  • Advanced trending insights
  • Data visualization
  • Custom calculations and report metrics
  • Cross-platform data mapping
  • Generate ad hoc reports with one click

Pricing

Paid

#2 Megalytic


Megalytic is a web-based data gathering solution that collects data from different sources of information and transforms them into different formats, from traditional spreadsheets and CSV files to very beautiful and customized charts, graphs, and maps.

It is used by digital agencies, marketers and entrepreneur for faster, more insightful and better looking analytics reports.

Features

  • Preset and Custom Report Templates
  • Vast Customization Options
  • Powerful Widget Library
  • Integration with Popular Data Sources
  • Logos, Cover Pages and Room for Text

Pricing

Free (14-days Trial)/ Paid

#3 Calendly


Calendly is one of the scheduling software that supports its users to streamline their appointment schedules. It allows users to set their availability preferences, and then send out their own personalized invitation link to arrange meetings or appointments.

Features

  • API access
  • Team availability dashboard
  • Calendar integrations
  • Pooled team availability
  • Team scheduling
  • Team availability dashboard
  • Real time notifications
  • Reporting & statistics

Pricing

Free (14-days Trial)/ Paid

#4 Tenscores


Tenscores helps you to improve your client’s Adwords quality score and get cheaper cost per clicks.
It is a tool that performs simple & powerful function. When you link your AdWords account to the software, you’ll be able to monitor your individual quality scores and their historical performance.

Features

  • Keywords’ quality scores
  • Reporting tool
  • Email alerts for quality score
  • Track the progress

Pricing

Free (30- days Trial)/ Paid

#5 PandaDoc


PandaDoc allows you to create proposals, contracts, and business docs in a beautiful template.
It is an ideal platform for managing organizational documents including proposals, quotes, contracts, HR documents, and more. It boosts your company’s revenue by accelerating the way it transacts.

Features

  • Legally binding electronic signatures
  • Documents tracking and analytics
  • Real-time commenting and collaboration
  • Upload and customize virtually any file type
  • Workflow automation
  • Seamless editing

Pricing

Paid

#6 WorkExaminer


Work Examiner employee monitoring software gives you the ability to track employee activity from your own computer.
It helps you not only gather significant data, but also track working time and block access to certain websites and content.

Features

  • Website tracking
  • Web filtering
  • Instant messaging capturing tool
  • Email recording
  • Detailed reports

Pricing

Free (30-days Trial)/ Paid

#7 DataHero


DataHero is a truly self-service data analytics tool. It focuses on data authorization and visualization that does not require the knowledge of coding.

It automatically decodes your data and shows you the answers you need through dynamic visualizations.

Features

  • Drag-and-drop interface
  • Data visualization
  • Prebuilt connectors to cloud services
  • Data Decoder
  • Matching algorithms
  • Drag-and-drop cohort analysis

Pricing

Free (14-day Trial)/ Paid

#8 Beacon


This tool has well-designed templates to choose from, you can customize colors, layout, etc. and it makes it way easier for copywriters to put together the entire lead magnet. This speeds up the launch process and saves your money.

Features

  • PDF reporting
  • WordPress to Lead Magnet
  • Online proofing
  • Tag & keyword search options

Pricing

Free/ Paid

#9 AuthorityLabs


Authoritylabs is an easy to use online Keyword rank tracking tool. You can automate SEO monitoring for their clients, track local rankings, and recover keywords with this leading SEO software.
It is useful for SMBs, web development shops, and internet marketing consultants and digital agencies.

Features

  • Flexible Reporting Options
  • Organize All of Your Keywords
  • Track Mobile Rankings
  • Track Your Competitors
  • Group Related Sites Together
  • Graph Rankings Over Time

Pricing

Free (30-days Trial)/ Paid

#10 Constant Contact 


Constant Contact’s Email Marketing tool makes it easy to create professional email campaigns with no technical skills required for digital consultants and agencies to support their SME clients.

Features

  • Customizable email templates
  • Email Automation
  • Contact management
  • Track real time success
  • Mobile responsive templates

Pricing

Free/ Paid

#11 Klipfolio


Klipfolio is a fully cloud dashboard application that allows real-time visibility into the data and KPIs behind your business, so that you can improve performance, insistently.

Features

  • Attach annotations to reports for others to see
  • Integrate multiple data sources in single report
  • Add as many users as you need
  • Manage access rights to important information
  • Many branding options such as logo replacement
  • Self-service KPI editing platform
  • Easy to use threshold indicators

Pricing

Free (14-days Trial)/ Paid

Conclusion

Above-mentioned tools help you to minimize your word load and better metrics. Now, you can spend more time on building high performance campaigns.

About DSIM:

Delhi School of Internet Marketing is India’s Premier Digital Marketing Training Institute delivering training to professionals, entrepreneurs and job-seekers, The institute offers an all-in-one advanced digital marketing course in Hyderabad, Bangalore, Delhi, Pune all over India. making individuals learn how to do marketing online.
 

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