tag:blogger.com,1999:blog-38096311864716135692024-03-19T01:58:33.923-07:00Digital Marketing Blog by DSIMDigital marketing blog by Delhi school of internet Marketing. Complete advance guide on Digital marketing. Reviews and feedback on top digital marketing companies and institutes. Case studies and Startup details.Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.comBlogger223125tag:blogger.com,1999:blog-3809631186471613569.post-49568591412812253842018-03-13T06:02:00.000-07:002018-03-13T06:02:27.937-07:009 Easy-to-Use Online Writing Tools for Better Content<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="Aspen_Grove_Studios_Best_Writing_Tools-for-Writers-and-Bloggers-1080x602" class="alignnone size-full wp-image-2895" height="356" src="https://emailmarketingblogbydsim.files.wordpress.com/2018/03/aspen_grove_studios_best_writing_tools-for-writers-and-bloggers-1080x602.png" width="640" /><br />
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<a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/02/20/6-b2b-content-marketing-tactics-to-try-this-year/" href="http://dsim.in/blog/2018/02/20/6-b2b-content-marketing-tactics-to-try-this-year/" rel="noopener nofollow noopener noopener" target="_blank">Content</a> occupies an important place in digital space. Therefore, there are lots of published content on the internet and few more would be on the way.</div>
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Since everyone understands the importance of the content and is involved in preparing “the best”, how would you go ahead of your competitors?</div>
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Well, it’s important to create <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/11/24/6-hacks-skyrocket-content-promotion/" href="http://dsim.in/blog/2017/11/24/6-hacks-skyrocket-content-promotion/" rel="noopener nofollow noopener noopener" target="_blank">content that keeps values</a> for your audience, gives them information, and solves their queries.</div>
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But, you may get a lot of hassles in counting the words, checking out the phrases, doing research and much more.</div>
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So, here are 9 easy-to-use and essential <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/10/24/10-free-and-simple-tools-to-help-you-write-better/" href="http://dsim.in/blog/2017/10/24/10-free-and-simple-tools-to-help-you-write-better/" rel="noopener nofollow noopener noopener" target="_blank">online writing tools</a> that will help you get improved content.</div>
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1. <a class="markup--anchor markup--h3-anchor" data-href="http://www.hemingwayapp.com/" href="http://www.hemingwayapp.com/" rel="noopener nofollow noopener noopener" target="_blank">Hemingway Editor</a></h3>
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Readable content sets your writing out of the crowd. A readable post helps its’ readers to understand the information the article or blog wants to convey.</div>
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Web content usually looks for shorter sentences and paragraphs that make reading easy and encourages reader to scroll the webpage.</div>
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Hemingway Editor helps you get content that is easy to read.</div>
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The <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/10/24/10-free-and-simple-tools-to-help-you-write-better/" href="http://dsim.in/blog/2017/10/24/10-free-and-simple-tools-to-help-you-write-better/" rel="noopener nofollow noopener noopener" target="_blank">free tool</a> rates your content and gives you suggestions to improve. The editor determines the adverbs, passive voice and tells the writer if your sentences are complex to read.</div>
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Remember, the “readability” can be different for different kinds of the target market.</div>
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Although, the tool is great to keep readability at its paramount and let your readers understand the message.</div>
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2. <a class="markup--anchor markup--h3-anchor" data-href="https://wordcounter.net/" href="https://wordcounter.net/" rel="noopener nofollow noopener noopener" target="_blank">WordCounter</a></h3>
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Word count of the content remains predetermined and that may be any number 300, 500 and so on.</div>
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WordCounter as the name suggests, counts every word you created and also, depicts sentences, characters, and paragraphs as well.</div>
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It helps you calculate reading level and also enables you to know how effortlessly your content is easy to understand.</div>
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WordCounter never forgets to give you an estimation of overused words and when you remove or replace them helps in maintaining keyword density, an important <a class="markup--anchor markup--p-anchor" data-href="https://www.contentfac.com/even-more-web-content-writing-tips/" href="https://www.contentfac.com/even-more-web-content-writing-tips/" rel="noopener nofollow noopener noopener" target="_blank">aspect of content writing</a>.</div>
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<figure class="graf graf--figure"><img class="graf-image" data-height="545" data-image-id="0*09QZbY7FyXVKbeq0." data-width="986" height="221" src="https://cdn-images-1.medium.com/max/800/0*09QZbY7FyXVKbeq0." width="400" /></figure><h3 class="graf graf--h3">
3. <a class="markup--anchor markup--h3-anchor" data-href="https://www.onelook.com/reverse-dictionary.shtml" href="https://www.onelook.com/reverse-dictionary.shtml" rel="noopener nofollow noopener noopener" target="_blank">One Look Reverse Dictionary</a></h3>
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One Look Reverse Dictionary is an online writing tool that <a class="markup--anchor markup--p-anchor" data-href="https://takelessons.com/blog/5-writing-skills-to-master" href="https://takelessons.com/blog/5-writing-skills-to-master" rel="noopener nofollow noopener noopener" target="_blank">enables a writer</a> to get improved content.</div>
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It comes with hundreds of returned possibilities and that includes skiff, rowboat, and canoe.</div>
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One Look quickly counts word repetition in a post and delivers the result to the users.</div>
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Word repetition irritates your readers and also hampers your writing language. But, once you have identified them, it would be possible for you to replace or remove them.</div>
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The One Look is not just restricted to identifying word repetition, but also comes up with a feature “search for words by their definition”.</div>
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4. <a class="markup--anchor markup--h3-anchor" data-href="http://cliche.theinfo.org/" href="http://cliche.theinfo.org/" rel="noopener nofollow noopener noopener" target="_blank">Cliché Finder</a></h3>
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Cliché is a part of content writing that is used too often and every writer loves to include this in a post. But, maximum use of clichés makes your writing insignificant or better say “not up to the mark”.</div>
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Using cliché once or twice is good, but if you have often used them in the content, employs Cliché Finder to drag them out for you.</div>
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The process is easy, you just need to “put your post in the text field of the tool” and click on submit button.</div>
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A result will be displayed on your screen and you will be able to know how many clichés you used in your content.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="616" data-image-id="0*-APT4-fJHNrfaKVW." data-width="990" height="248" src="https://cdn-images-1.medium.com/max/800/0*-APT4-fJHNrfaKVW." width="400" /></figure><h3 class="graf graf--h3">
5. <a class="markup--anchor markup--h3-anchor" data-href="https://chrome.google.com/webstore/detail/stayfocusd/laankejkbhbdhmipfmgcngdelahlfoji?hl=en" href="https://chrome.google.com/webstore/detail/stayfocusd/laankejkbhbdhmipfmgcngdelahlfoji?hl=en" rel="noopener nofollow noopener noopener" target="_blank">Stayfocusd</a></h3>
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When you sit on the computer, most of your time gets wasted on the activities which aren’t going to give you useful results. </div>
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You must be scrolling your Facebook page up and down, reading your <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/02/23/11-hashtag-tools-twitter-marketing/" href="http://dsim.in/blog/2018/02/23/11-hashtag-tools-twitter-marketing/" rel="noopener nofollow noopener noopener" target="_blank">Twitter</a> articles again and again, sending high-five to your <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/02/27/7-brands-ruling-instagram-best-ugc-campaigns/" href="http://dsim.in/blog/2018/02/27/7-brands-ruling-instagram-best-ugc-campaigns/" rel="noopener nofollow noopener noopener" target="_blank">Instagram</a> friends and much more. You did everything, but not the WORK.</div>
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Stayfocusd is the <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/02/20/maccabees-update-new-core-algorithm-changes-google/" href="http://dsim.in/blog/2018/02/20/maccabees-update-new-core-algorithm-changes-google/" rel="noopener nofollow noopener noopener" target="_blank">Google</a> Chrome enabled productivity extension that keeps you focused on your important works rather than anywhere else on the internet.</div>
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If you want to use your time on the internet in the best way, take the help of the tool that blocks the websites and making them inaccessible for the rest of the day.</div>
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You can block or allow particular subdomains, the whole site, specific pages, some videos, games and images forms as well.</div>
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6. <a class="markup--anchor markup--h3-anchor" data-href="https://draftin.com/" href="https://draftin.com/" rel="noopener nofollow noopener noopener" target="_blank">Draft</a></h3>
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If you want an improved content for publishing, use “Draft”.</div>
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It’s an online collaboration <a class="markup--anchor markup--p-anchor" data-href="https://www.weebpal.com/blog/top-apps-writers" href="https://www.weebpal.com/blog/top-apps-writers" rel="noopener nofollow noopener noopener" target="_blank">app that helps writers</a> to work together in real time.</div>
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Draft acts a remarkable alternative to <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2014/05/02/google-launches-docs-sheets-and-slides-apps-for-ios-and-android/" href="http://dsim.in/blog/2014/05/02/google-launches-docs-sheets-and-slides-apps-for-ios-and-android/" rel="noopener nofollow noopener noopener" target="_blank">Google Docs</a> for the writers who are in search of an interface that comes to help them in minimizing disruptions but still enables to accept or deny changes from other users.</div>
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Draft offers a lovely feature “mark draft” button, where you can save your story draft and then keep working.</div>
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Save a few numbers of drafts and compare them side by side in different writing panes.</div>
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Draft also gamifies your writing experience and everybody likes to get that.</div>
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It calculates numbers of words written by you daily and sends email reminders in order to make you meet your daily word limit goal.</div>
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When you’re writing from home, it helps to get a little encouragement and trust for you, no matter where it comes from.</div>
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7. <a class="markup--anchor markup--h3-anchor" data-href="https://www.wattpad.com/" href="https://www.wattpad.com/" rel="noopener nofollow noopener noopener" target="_blank">Wattpad</a></h3>
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Wattpad is different from all the writing tools which are available for writers.</div>
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Actually, Wattpad is a community of readers and writer who perform together to come up with a better post.</div>
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Serious fiction writers greatly use this platform to show their work and earn helpful feedback.</div>
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You too can use the place for excelling your writing skills.</div>
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Study and creation of fiction will help you in writing attractive case studies and other kinds of posts. Wattpad readers help you know whether you are doing right or not.</div>
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<figure class="graf graf--figure"><img class="graf-image" data-height="599" data-image-id="0*E46ExjN3qvyMDNdE." data-width="990" height="242" src="https://cdn-images-1.medium.com/max/800/0*E46ExjN3qvyMDNdE." width="400" /></figure><h3 class="graf graf--h3">
8. <a class="markup--anchor markup--h3-anchor" data-href="https://www.literatureandlatte.com/scrivener/overview" href="https://www.literatureandlatte.com/scrivener/overview" rel="noopener nofollow noopener noopener" target="_blank">Scrivener</a></h3>
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If you are thinking to write a book, novel, screenplay or a thesis and don’t know where to start, then Scrivener is there to help you.</div>
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It’s an all-purpose <a class="markup--anchor markup--p-anchor" data-href="https://beebom.com/best-writing-apps-mac/" href="https://beebom.com/best-writing-apps-mac/" rel="noopener nofollow noopener noopener" target="_blank">writing app for Mac</a> and Windows and helps a writer to finalize their complex projects.</div>
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Scrivener offers a complete word processing service that includes writing, research, and notes.</div>
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When you finish your writing assignment, you can turn them into whichever format you want, for instance, PDF, eBooks or HTML files.</div>
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9. <a class="markup--anchor markup--h3-anchor" data-href="https://www.mellel.com/" href="https://www.mellel.com/" rel="noopener nofollow noopener noopener" target="_blank">Mellel</a></h3>
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If you are a scriptwriter or thesis writer, Mellel is the place going to help you by making your writing goals easy.</div>
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Mellel has been scripted for long-term writing, be it any form newsletter, manuscript or thesis or a book.</div>
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It helps you keep your content organized and check your styles and administer the smallest details.</div>
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More add-ons in the features of Mellel are its stability, predictability, and ability to create docs with an ease. Features are much more the listed ones, you need only to visit the site.</div>
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Create your content with Mellel!!!</div>
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Conclusion</h3>
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Online content writing can be easy and effective if you use above-mentioned tools. These tools are different in working, but get you desired result, i.e<strong class="markup--strong markup--p-strong">. Superior Content</strong>.</div>
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About DSIM:</h3>
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Delhi School of Internet Marketing’ is <a class="markup--anchor markup--p-anchor" data-href="http://dminstitutes.com/" href="http://dminstitutes.com/" rel="noopener nofollow noopener noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/" href="http://dsim.in/" rel="noopener nofollow noopener noopener" target="_blank">advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/06/29/interviews/" href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener nofollow noopener noopener" target="_blank">read DSIM reviews</a> accessible on the web.</div>
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Source: <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/03/10/9-easy-use-online-writing-tools-better-content/" href="http://dsim.in/blog/2018/03/10/9-easy-use-online-writing-tools-better-content/" rel="nofollow noopener noopener" target="_blank">http://dsim.in/blog/2018/03/10/9-easy-use-online-writing-tools-better-content/</a></div>
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-52223526992262842852018-03-03T01:09:00.002-08:002018-03-03T01:09:18.323-08:00[Infographic]- 25 Best-performing Lead Generation Ideas<div dir="ltr" style="text-align: left;" trbidi="on">
As a marketer, we dedicate a greater amount of time, energy, money and resources to <a href="https://www.singlegrain.com/blog-posts/content-marketing/start-successful-content-marketing-campaign-scratch/" rel="noopener" target="_blank">create and develop content and campaigns</a> to attract the potential audience.<br />
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The ultimate goal for any successful company is to <a href="http://dsim.in/blog/2017/07/22/7-lead-generation-mistakes-need-stop-making/" rel="noopener" target="_blank">generate new leads.</a><br />
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<strong><em>“Lead Generation is a fairy core activity to marketing.” – Chris Borgan, Author and President of Human Business Work</em></strong></blockquote>
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Here, in this<a href="http://dsim.in/blog/category/infographic/" rel="noopener" target="_blank"> infographic</a> from <strong><a href="http://dsim.in/" rel="noopener" target="_blank">DSIM</a></strong> are 25 actionable ideas to boost your lead generation plans:<br />
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<img alt="final-lead-generation_dsim" class="alignnone size-full wp-image-2890" height="3665" src="https://emailmarketingblogbydsim.files.wordpress.com/2018/03/final-lead-generation_dsim.png" width="613" /><br />
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About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="nofollow noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one <a href="http://dsim.in/" rel="nofollow noopener" target="_blank">advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="nofollow noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
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Source: <a href="http://dsim.in/blog/2018/03/01/infographic-25-best-performing-lead-generation-ideas/" rel="noopener" target="_blank">http://dsim.in/blog/2018/03/01/infographic-25-best-performing-lead-generation-ideas/</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-27281677924474091582018-02-27T03:57:00.000-08:002018-02-27T03:57:08.261-08:0011 Stats To Make Marketing Analytics More Powerful<div dir="ltr" style="text-align: left;" trbidi="on">
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<li class="graf graf--li">59% of marketers rely on total lead volume as a top metric.</li>
<li class="graf graf--li">Marketers are expected to spend over 11% of their total budget on analytics.</li>
<li class="graf graf--li">42% of B2B marketing professionals state that a lack of quality data is their biggest barrier to lead generation.</li>
<li class="graf graf--li">Inbound organizations are 4 times as likely to rate their marketing strategy as effective.</li>
<li class="graf graf--li">Just 61% of marketers believe their marketing strategy is effective.</li>
<li class="graf graf--li">24% of marketers don’t know whether their efforts resulted in closed-won deals.</li>
<li class="graf graf--li">28% of marketers say getting enough budgets is their top marketing challenge.</li>
<li class="graf graf--li">Marketers that calculate ROI are 1.6 times more likely to receive higher budgets.</li>
<li class="graf graf--li">43% of marketers say proving the ROI of their marketing activities is their top marketing challenge.</li>
<li class="graf graf--li">72% of organizations that calculate ROI say their marketing strategy is effective.</li>
<li class="graf graf--li">84% of marketers cannot measure and report on the contribution of their programs to the business.</li>
</ol>
<h3 class="graf graf--h3">
About DSIM:</h3>
<div class="graf graf--p">
Delhi School of Internet Marketing’ is <a class="markup--anchor markup--p-anchor" href="http://dminstitutes.com/" rel="nofollow noopener noopener noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one <a class="markup--anchor markup--p-anchor" href="http://dsim.in/" rel="nofollow noopener noopener noopener" target="_blank">advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="markup--anchor markup--p-anchor" href="http://dsim.in/blog/2017/06/29/interviews/" rel="nofollow noopener noopener noopener" target="_blank">read DSIM reviews</a> accessible on the web.</div>
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<br /></div>
<div class="graf graf--p">
Source: <a class="markup--anchor markup--p-anchor" href="http://dsim.in/blog/2018/02/24/11-stats-make-marketing-analytics-powerful/" rel="nofollow noopener noopener" target="_blank">http://dsim.in/blog/2018/02/24/11-stats-make-marketing-analytics-powerful/</a></div>
</div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-63766482862091778552018-02-21T03:18:00.001-08:002018-02-21T03:18:20.303-08:006 B2B Content Marketing Tactics To Try This Year<div dir="ltr" style="text-align: left;" trbidi="on">
<figure class="graf graf--figure"><img class="graf-image" data-height="366" data-image-id="1*A5o47i3pP7Qd40iD00y1MQ.png" data-width="750" height="195" src="https://cdn-images-1.medium.com/max/800/1*A5o47i3pP7Qd40iD00y1MQ.png" width="400" /></figure><div class="graf graf--p">
At present, discussing <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/02/09/5-b2b-marketing-campaigns-to-escape-your-typical-creativity/" href="http://dsim.in/blog/2017/02/09/5-b2b-marketing-campaigns-to-escape-your-typical-creativity/" rel="noopener nofollow noopener" target="_blank">B2B Marketing</a>, the question isn’t whether it’s a practical marketing approach.</div>
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Rather; it’s what must be done in 2018 to make it more suitable and how content marketing for B2B must change in the face of adjusted buyer expectations and keen competition.</div>
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Here are DSIM’s most loved findings, in addition to analysis on what we think they mean for the future of <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/11/24/6-hacks-skyrocket-content-promotion/" href="http://dsim.in/blog/2017/11/24/6-hacks-skyrocket-content-promotion/" rel="noopener nofollow noopener" target="_blank">B2B content marketing</a>:</div>
<h3 class="graf graf--h3">
1) Publishing own research</h3>
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Studies say that 50 percent of B2B marketers share this belief that research reports produce leads with the <a class="markup--anchor markup--p-anchor" data-href="https://www.invespcro.com/blog/the-average-website-conversion-rate-by-industry/" href="https://www.invespcro.com/blog/the-average-website-conversion-rate-by-industry/" rel="noopener nofollow noopener" target="_blank">highest customer conversion rates</a>, compared to other forms of content marketing.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="379" data-image-id="0*j8Vz7kLb5rEkwymq.png" data-width="511" height="296" src="https://cdn-images-1.medium.com/max/800/0*j8Vz7kLb5rEkwymq.png" width="400" /></figure><div class="graf graf--p">
Conducting wide-ranging and special media marketing research isn’t an alternative, it’s a need and it should be the underlying stage of product creation.</div>
<h3 class="graf graf--h3">
2) Seeking Content Downloads</h3>
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Leads with high conversion rates start with a content download.</div>
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It has been discovered that the two-thirds of B2B content marketers believe in this situation. You can compare this to webinar registration (42 percent) and demo request (31 percent) in the below-given image.</div>
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Gating your content works as when your marketing materials are left open and effortlessly accessible, it brings business contact information in exchange.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="430" data-image-id="0*kF70VW_2XulM7nsd.jpg" data-width="630" height="273" src="https://cdn-images-1.medium.com/max/800/0*kF70VW_2XulM7nsd.jpg" width="400" /></figure><h3 class="graf graf--h3">
3) Credibility of the information matters</h3>
<div class="graf graf--p">
<a class="markup--anchor markup--p-anchor" data-href="http://contentmarketinginstitute.com/wp-content/uploads/2017/07/smartbrief-content-marketing-institute-how-content-influences-purchasing-process-research.pdf" href="http://contentmarketinginstitute.com/wp-content/uploads/2017/07/smartbrief-content-marketing-institute-how-content-influences-purchasing-process-research.pdf" rel="noopener nofollow noopener" target="_blank">A study by Content Marketing Institute and SmartBrief</a> says that when looking for data in regards to potential products and services in a B2B situation, forthcoming purchasers aren’t too worried about where that data comes from.</div>
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40 percent of respondents say the source of the data doesn’t make a difference, as long as it is credible.</div>
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31 percent say they prefer the info to be fair.</div>
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Curiously, 24 percent favor the data to come from the company or manufacturer that they are considering.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="338" data-image-id="0*_vxLmdMT-6-8soMY.png" data-width="491" src="https://cdn-images-1.medium.com/max/800/0*_vxLmdMT-6-8soMY.png" /></figure><div class="graf graf--p">
Individuals are searching for sound information wherever they can find it.</div>
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Vendors should make certain that their websites are up-to-date, and furthermore set aside the opportunity to analyze how their image is introduced in all channels.</div>
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4) Prioritizing content for retention</h3>
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There is a requirement for content to be made and targeted openly at <a class="markup--anchor markup--p-anchor" data-href="https://blog.kissmetrics.com/seo-for-conversion-funnel/" href="https://blog.kissmetrics.com/seo-for-conversion-funnel/" rel="noopener nofollow noopener" target="_blank">all stages of the funnel</a>, including post-purchase. Here, B2B content marketers need to spend their resources suitably and must prioritize content for retention.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="312" data-image-id="0*bGtG3i-0-5viVd4_.jpg" data-width="533" src="https://cdn-images-1.medium.com/max/800/0*bGtG3i-0-5viVd4_.jpg" /></figure><h3 class="graf graf--h3">
5) Thinking of quality, not quantity</h3>
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Changes to customer outlook have extremely increased competition and social media and search engine algorithm shifts have, in mix, brought about a new content marketing world. Presently, making the authoritative piece on a picky topic is an obviously better thought than making a bunch of okay content executions across a broader topical spread.</div>
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6) Favoring multi-sensory Content Marketing</h3>
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Changing consumer content consumption patterns have made written content less popular, as it got powered partially by the shift to mobile and the ability to stream video just about everywhere. This has worked in favor of multi-sensory executions like videos and interactive white papers and the like.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="114" data-image-id="0*L_ZII2jxZjPlRMaa.png" data-width="834" height="54" src="https://cdn-images-1.medium.com/max/800/0*L_ZII2jxZjPlRMaa.png" width="400" /></figure><div class="graf graf--p">
Companies now have begun powering B2B video and interactive content to increase reach and conversions.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="112" data-image-id="0*i6q_quD-LHePHtQl.png" data-width="843" height="53" src="https://cdn-images-1.medium.com/max/800/0*i6q_quD-LHePHtQl.png" width="400" /></figure><figure class="graf graf--figure"><img class="graf-image" data-height="97" data-image-id="0*vo2-FRlV9pCxjx5q.png" data-width="836" height="46" src="https://cdn-images-1.medium.com/max/800/0*vo2-FRlV9pCxjx5q.png" width="400" /></figure><h3 class="graf graf--h3">
About DSIM:</h3>
<div class="graf graf--p">
Delhi School of Internet Marketing’ is <a class="markup--anchor markup--p-anchor" data-href="http://dminstitutes.com/" href="http://dminstitutes.com/" rel="noopener nofollow noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/" href="http://dsim.in/" rel="noopener nofollow noopener" target="_blank">advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/06/29/interviews/" href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener nofollow noopener" target="_blank">read DSIM reviews</a> accessible on the web.</div>
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Source: <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/02/20/6-b2b-content-marketing-tactics-to-try-this-year/" href="http://dsim.in/blog/2018/02/20/6-b2b-content-marketing-tactics-to-try-this-year/" rel="nofollow noopener" target="_blank">http://dsim.in/blog/2018/02/20/6-b2b-content-marketing-tactics-to-try-this-year/</a></div>
</div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-31688195591303538802018-02-20T03:20:00.001-08:002018-02-20T03:20:54.134-08:0015 Insider Freelancing Statistics For You<div dir="ltr" style="text-align: left;" trbidi="on">
<figure class="graf graf--figure"><img class="graf-image" data-height="400" data-image-id="1*pp-DQfbjt0d7apA0cPIRJg.jpeg" data-width="715" height="300" src="https://cdn-images-1.medium.com/max/800/1*pp-DQfbjt0d7apA0cPIRJg.jpeg" width="535" /></figure><figure class="graf graf--figure"><img class="graf-image" data-height="1636" data-image-id="1*GwfJCeM9RPYdxfu_yT6xwg.png" data-width="801" height="931" src="https://cdn-images-1.medium.com/max/800/1*GwfJCeM9RPYdxfu_yT6xwg.png" width="456" /></figure><figure class="graf graf--figure"><br /></figure><figure class="graf graf--figure"><ol class="postList">
<li class="graf graf--li">61% of freelancers specialize in 2 to 3 talents.</li>
<li class="graf graf--li">48% of the female freelancers make less than $25,000 a year while men are 4.5X more likely to earn over $150,000 than women.</li>
<li class="graf graf--li">77% of freelancers state that they are now financially stable since ditching their day jobs to go freelance.</li>
<li class="graf graf--li">43% of the workforce will be freelancers by 2020.</li>
<li class="graf graf--li">41% of freelancers plan on freelancing forever.</li>
<li class="graf graf--li">45% of the freelancers feel more secure about their independent employment.</li>
<li class="graf graf--li">63% of freelancers in the US choose a work-from-home career over traditional jobs.</li>
<li class="graf graf--li">Freelance coders and software developers earn up to $1,000 per hour.</li>
<li class="graf graf--li">Freelance copywriters earn over $250 per hour.</li>
<li class="graf graf--li">Freelance graphic designers earn more than $85 per hour on major freelance sites such as UpWork and PeoplePerHour.</li>
<li class="graf graf--li">80% of workers in the freelance economy use social media as a means of finding work.</li>
<li class="graf graf--li">41% of workers download applications to use for work purposes.</li>
<li class="graf graf--li">32% of Millennials expect to be working “mainly flexible hours” in the future.</li>
<li class="graf graf--li">Artificial intelligence, Instagram marketing, Machine learning, and Brand strategy were listed as the most demanded skills in 2017.</li>
<li class="graf graf--li">Robotics, Blockchain, Bitcoin, Instagram marketing, Augmented reality, jQuery development, and HubSpot marketing were among the top 20 fastest growing skills in 2017.</li>
</ol>
<h3 class="graf graf--h3">
About DSIM:</h3>
<div class="graf graf--p">
Delhi School of Internet Marketing’ is <a class="markup--anchor markup--p-anchor" data-href="http://dminstitutes.com/" href="http://dminstitutes.com/" rel="nofollow noopener noopener noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/" href="http://dsim.in/" rel="nofollow noopener noopener noopener" target="_blank">advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/06/29/interviews/" href="http://dsim.in/blog/2017/06/29/interviews/" rel="nofollow noopener noopener noopener" target="_blank">read DSIM reviews</a> accessible on the web.</div>
<div class="graf graf--p">
<br /></div>
<div class="graf graf--p">
Source: <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/02/17/15-insider-freelancing-statistics-for-you/" href="http://dsim.in/blog/2018/02/17/15-insider-freelancing-statistics-for-you/" rel="nofollow noopener noopener" target="_blank">http://dsim.in/blog/2018/02/17/15-insider-freelancing-statistics-for-you/</a></div>
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-34589132741270946152018-02-01T02:02:00.000-08:002018-02-01T02:02:09.433-08:0070+ Super-useful Facebook Stats So Far This Year<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="facebook-stats.dsim_-e1516884033207" class="alignnone size-full wp-image-2861" height="346" src="https://emailmarketingblogbydsim.files.wordpress.com/2018/02/facebook-stats-dsim_-e1516884033207.jpg" width="640" /><br />
<br />
Talking about your favorite social media platforms???<br />
<br />
I guess Facebook must be there….<br />
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It has become the world’s favorite <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/12/06/15-social-media-updates-may-missed-november/" rel="nofollow noopener" target="_blank">social media network</a>; having around 2.07 billion daily active users. And, is one of the best options for businesses hitting the social media market.<br />
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Here at <a class="seoquake-nofollow" href="http://dsim.in/" rel="nofollow noopener" target="_blank"><strong>DSIM</strong></a>, we love data and to prove why Facebook is so important, we’ve collected this huge list of Facebook statistics.<br />
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Let’s take a look and learn how stats can help in developing <a class="seoquake-nofollow" href="https://www.entrepreneur.com/article/287941" rel="nofollow noopener" target="_blank">strategies to target the audience</a>you want to reach on your favorite Social Media platform i.e. Facebook:<br />
<h2>
<strong>Facebook User Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABBUAAAAJDgwYWVlNTlmLTVjMTUtNDM2Mi1hNTYyLTUxY2Q0NGJkNTUwZg.png">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABBUAAAAJDgwYWVlNTlmLTVjMTUtNDM2Mi1hNTYyLTUxY2Q0NGJkNTUwZg.png" height="465" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABBUAAAAJDgwYWVlNTlmLTVjMTUtNDM2Mi1hNTYyLTUxY2Q0NGJkNTUwZg.png" width="640" /></div>
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1) There are 2+ billion monthly active users.<br />
2) There are 1.15 billion mobile daily active users.<br />
3) There are 1.37 billion daily active users.<br />
4) 47% of Facebook users only access the platform through mobile.<br />
5) Facebook adds 500,000 new users every day; 6 new profiles every second.<br />
6) On average, the Like and Share Buttons are viewed across almost 10 million websites daily.<br />
7) Worldwide, 38.6% of the online population use Facebook.<br />
8) Age 25 to 34, at 29.7% of users, is the most common age demographic.<br />
<h2>
<strong>Facebook Marketing Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA5kAAAAJDg2NzEyOTdjLTliYTItNGNjYS05NDlmLTYyMGU1N2RiY2Y1Zg.jpg">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA5kAAAAJDg2NzEyOTdjLTliYTItNGNjYS05NDlmLTYyMGU1N2RiY2Y1Zg.jpg" height="341" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA5kAAAAJDg2NzEyOTdjLTliYTItNGNjYS05NDlmLTYyMGU1N2RiY2Y1Zg.jpg" width="640" /></div>
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9) Facebook Pages posts average 2.6% organic reach.<br />
10) Over 5 million businesses are using Facebook ads to reach their target audiences.<br />
11) 94% of social media marketers are using the Facebook ad platform.<br />
12) Facebook is the number one ad channel for both B2C and B2B companies.<br />
13) 57% of consumers say social media influences their shopping, led by Facebook at 44%.<br />
14) User-generated content has been shown to generate 6.9 times the engagement of brand-generated content.<br />
15) Thursdays and Fridays between 1 p.m. and 3 p.m. are considered by many to be the best times to post on Facebook.<br />
16) Brands post an average of 8 times per day on Facebook.<br />
<h2>
<strong>Facebook Advertising Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-middle" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABAMAAAAJGRhNGM0MGRiLTFjMmEtNDQyZC04Nzc2LWZiZmZhYjZiMzM3Mw.jpg">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABAMAAAAJGRhNGM0MGRiLTFjMmEtNDQyZC04Nzc2LWZiZmZhYjZiMzM3Mw.jpg" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABAMAAAAJGRhNGM0MGRiLTFjMmEtNDQyZC04Nzc2LWZiZmZhYjZiMzM3Mw.jpg" /></div>
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17) The average click-through rate (CTR) in Facebook ads across all industries is 0.90%.<br />
18) Images account for 75-90% of Facebook Ad performance.<br />
19) 20% of Facebook’s mobile ad revenue comes from Instagram.<br />
20) Facebook stated advertising revenue of $9.16 billion in the second quarter of 2017, a 47% year-over-year increase.<br />
21) 26% of Facebook users who clicked on ads reported making a purchase.<br />
22) The most effective length for an ad title on Facebook is four words—15 words for a link description.<br />
<h2>
<strong>Facebook Usage Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-middle" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABDjAAAAJGI1YTFmOGI3LTczNDgtNDJkNy04ODNiLTZiNGQ5M2E3MWFmMw.jpg">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABDjAAAAJGI1YTFmOGI3LTczNDgtNDJkNy04ODNiLTZiNGQ5M2E3MWFmMw.jpg" height="640" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABDjAAAAJGI1YTFmOGI3LTczNDgtNDJkNy04ODNiLTZiNGQ5M2E3MWFmMw.jpg" width="486" /></div>
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23) There are an estimated 81 million fake Facebook profiles.<br />
24) 200 million people use Facebook Lite – the app for the developing world’s slow connections.<br />
25) Users spend an average of 20 minutes per day on the site.<br />
26) Hive is Facebook’s data warehouse, with 300 petabytes of data.<br />
27) Facebook generates 4 new petabytes of data per day.<br />
28) Facebook now sees 100 million hours of daily video watch time.<br />
29) Users generate 4 million likes every minute.<br />
30) More than 250 billion photos have been uploaded to Facebook.<br />
<h2>
<strong>Facebook Videos Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9aAAAAJDg0YTI0N2Y5LTU5MGEtNDM2OS1iZDg5LTg0YWY2ZmU1ZTE5Mw.jpg">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9aAAAAJDg0YTI0N2Y5LTU5MGEtNDM2OS1iZDg5LTg0YWY2ZmU1ZTE5Mw.jpg" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9aAAAAJDg0YTI0N2Y5LTU5MGEtNDM2OS1iZDg5LTg0YWY2ZmU1ZTE5Mw.jpg" /></div>
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31) People are 85% more likely to buy a product after viewing a product video.<br />
32) The number of videos appearing in Facebook’s news feed has increased 3.6 times.<br />
33) 85% of Facebook video is watched without sound.<br />
34) People spend 3x more time watching a Facebook Live video on average compared to a video that’s no longer live.<br />
35) Video posts generate 135% greater organic reach compared to photos.<br />
36) Adding captions to videos increases the watch time by 12%, on average.<br />
37) Around 100 million hours are spent on Facebook videos every day.<br />
38) 1 million hours of video has been watched with Samsung Gear VR.<br />
<h2>
<strong>Facebook Demographic Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9OAAAAJDg2NzcwNTc3LWViOWUtNDk4OC1iZjc0LWIxMDdhMjI2ODVlZA.png">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9OAAAAJDg2NzcwNTc3LWViOWUtNDk4OC1iZjc0LWIxMDdhMjI2ODVlZA.png" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9OAAAAJDg2NzcwNTc3LWViOWUtNDk4OC1iZjc0LWIxMDdhMjI2ODVlZA.png" /></div>
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39) 83% of women and 75% of men use Facebook.<br />
40) 83% of Facebook users worldwide are under the age of 45.<br />
41) 44% of Facebook users (18 & older) are women and 56% identified as men.<br />
42) 39% of Facebook users report being married, while another 39% report being single.<br />
<h2>
<strong>Facebook Financial Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9NAAAAJGYwMjI0MzNlLWM0MjQtNGVmOS1hNTEwLWRhY2I3MDAyNmViZQ.gif">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9NAAAAJGYwMjI0MzNlLWM0MjQtNGVmOS1hNTEwLWRhY2I3MDAyNmViZQ.gif" height="473" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9NAAAAJGYwMjI0MzNlLWM0MjQtNGVmOS1hNTEwLWRhY2I3MDAyNmViZQ.gif" width="640" /></div>
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43) Net income was $4.7 billion for the third quarter of 2017.<br />
44) Facebook’s IPO raised $16 billion, making it the third largest in U.S. history.<br />
45) Facebook is now the 4th most valuable brand in the world with a value of $73.5billion.<br />
46) Facebook has 23,165 employees.<br />
47) Mark Zuckerberg’s salary is only $1 a year.<br />
<h2>
<strong>Facebook Mobile Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA72AAAAJDIyOGE0N2Q4LTI3ZmUtNDYwOS1iYjYyLTY2OGUzZDQxZGZlNg.png">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA72AAAAJDIyOGE0N2Q4LTI3ZmUtNDYwOS1iYjYyLTY2OGUzZDQxZGZlNg.png" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA72AAAAJDIyOGE0N2Q4LTI3ZmUtNDYwOS1iYjYyLTY2OGUzZDQxZGZlNg.png" /></div>
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48) In Facebook News Feed, people consume a given piece of content faster on mobile than on desktop.<br />
49) People can recall a piece of consumed mobile content for just 0.25 seconds.<br />
50) 19% of time spent on mobile devices occurs on Facebook.<br />
51) 47% of Facebook users exclusively access the platform through mobile.<br />
<h2>
<strong>Facebook Connectivity Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABDnAAAAJDc2YTE2ZDNhLTU2YTctNGY3NS05ZDViLWM3YmE2M2FmM2UzZg.png">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABDnAAAAJDc2YTE2ZDNhLTU2YTctNGY3NS05ZDViLWM3YmE2M2FmM2UzZg.png" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAABDnAAAAJDc2YTE2ZDNhLTU2YTctNGY3NS05ZDViLWM3YmE2M2FmM2UzZg.png" /></div>
<br />
52) The average Facebook user is separated from another given user by just 3.57 degrees of separation.<br />
53) Facebook users consider, on average, just 28% of their Facebook friends to be genuine or close friends.<br />
54) 83% of parents with a teen between the ages of 13 and 17 are friends with their child on Facebook.<br />
55) 39% of users say they are connected to people they have never met in person.<br />
56) 42% of Facebook customer service responses happen during the first 60 minutes.<br />
57) 58% say they are connected to work colleagues.<br />
58) Facebook is available in 101 languages, and over 300,000 users helped with translation.<br />
<h2>
<strong>Facebook Messenger Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA5WAAAAJDdlYWVjNWI1LWY4NWItNDcxYS1iYmQ4LTlhNDZlMDgxNThiOA.jpg">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA5WAAAAJDdlYWVjNWI1LWY4NWItNDcxYS1iYmQ4LTlhNDZlMDgxNThiOA.jpg" height="452" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA5WAAAAJDdlYWVjNWI1LWY4NWItNDcxYS1iYmQ4LTlhNDZlMDgxNThiOA.jpg" width="640" /></div>
<br />
59) Facebook Messenger users: 2 billion people<br />
60) Percentage of the world’s population that use Facebook Messenger monthly: 11%<br />
61) Number of photos sent through Facebook Messenger per month: 17 million<br />
62) Number of chatbots on Facebook Messenger: 30,000 bots<br />
63) Number of businesses on Facebook Messenger: 60 million<br />
64) >89% of users access Facebook on their mobile devices and they check Facebook 14 times a day.<br />
<h2>
<strong>Facebook Live Statistics</strong></h2>
<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA82AAAAJDNlOTVhY2MyLTQ4OGYtNGExNy04ZDZiLTE0ZjBhZjM1N2RlMQ.png">
<img data-li-src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA82AAAAJDNlOTVhY2MyLTQ4OGYtNGExNy04ZDZiLTE0ZjBhZjM1N2RlMQ.png" height="468" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA82AAAAJDNlOTVhY2MyLTQ4OGYtNGExNy04ZDZiLTE0ZjBhZjM1N2RlMQ.png" width="640" /></div>
<br />
65) “Facebook live stream” search popularity has risen over 330% since Facebook Live’s rollout.<br />
66) Facebook paid $2.2 million to influencers using Facebook Live.<br />
67) Facebook Live videos are watched 3x longer than videos that aren’t live anymore.<br />
68) Users comment on Facebook Live videos at 10x the rate of regular videos.<br />
69) New Year’s Eve 2016 was Facebook Live’s biggest night yet.<br />
70) Daily watch time for Facebook Live broadcasts has grown by more than 4X.<br />
71) 1 in every 5 Facebook videos is a live broadcast.<br />
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a class="seoquake-nofollow" href="http://dminstitutes.com/" rel="nofollow noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one advanced <a class="seoquake-nofollow" href="http://dsim.in/" rel="nofollow noopener" target="_blank">digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/29/interviews/" rel="nofollow noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
Source: <a href="http://dsim.in/blog/2018/01/25/70-super-useful-facebook-stats-far-year/" rel="noopener" target="_blank">http://dsim.in/blog/2018/01/25/70-super-useful-facebook-stats-far-year/</a> </div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-16945657496814102212018-01-29T04:17:00.001-08:002018-01-29T04:17:47.394-08:004 Mistakes To Avoid When Monetizing Website Traffic<div dir="ltr" style="text-align: left;" trbidi="on">
<figure class="graf graf--figure"><img class="graf-image" data-height="560" data-image-id="1*bIJ1rOrOYYYmBNi4bkRy4w.jpeg" data-width="1001" height="355" src="https://cdn-images-1.medium.com/max/800/1*bIJ1rOrOYYYmBNi4bkRy4w.jpeg" width="640" /></figure><div class="graf graf--p">
<a class="markup--anchor markup--p-anchor" data-href="https://websitesetup.org/33-ways-to-monetize-website/" href="https://websitesetup.org/33-ways-to-monetize-website/" rel="nofollow noopener noopener noopener" target="_blank">Traffic monetization</a> is constantly risky and doing it wrong, you can end up hurting your site’s usability, engagement, and organic search rankings.</div>
<div class="graf graf--p">
It’s important you inquire about what SEO and <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/04/13/7-mistakes-online-marketing-failing/" href="http://dsim.in/blog/2017/04/13/7-mistakes-online-marketing-failing/" rel="nofollow noopener noopener noopener" target="_blank">marketing mistakes</a> to avoid when moving towards the procedure.</div>
<div class="graf graf--p">
Here, we have talked about 4 most common mistakes marketers make when endeavoring to turn traffic into a regular stream of revenue and so, without harming your SEO efforts:</div>
<h3 class="graf graf--h3">
1) Don’t Use Intrusive Popups & Interstitials</h3>
<div class="graf graf--p">
Advertisers with plans to adapt monetize <a class="markup--anchor markup--p-anchor" data-href="https://www.recode.net/2017/12/2/16727468/mobile-video-traffic-broadband-ericsson-video" href="https://www.recode.net/2017/12/2/16727468/mobile-video-traffic-broadband-ericsson-video" rel="nofollow noopener noopener noopener" target="_blank">mobile traffic</a>; the first step for them is to check if their sites include any pop-ups, banners, and other interstitial advertisements.</div>
<div class="graf graf--p">
There are different ways to use pop-ups without hurting a site’s SEO efforts.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="505" data-image-id="0*1KIYCZ4usXjPDos4.jpg" data-width="750" height="268" src="https://cdn-images-1.medium.com/max/800/0*1KIYCZ4usXjPDos4.jpg" width="400" /></figure><div class="graf graf--p">
However, it’s hard to know the difference between user-friendly and <a class="markup--anchor markup--p-anchor" data-href="https://www.searchenginejournal.com/7-tips-using-pop-ups-without-harming-seo/198221/" href="https://www.searchenginejournal.com/7-tips-using-pop-ups-without-harming-seo/198221/" rel="nofollow noopener noopener noopener" target="_blank">intrusive popups</a>, yet according to Google, the following types of popups or interstitial ads are allowed:</div>
<ul class="postList">
<li class="graf graf--li">Cookie verification</li>
<li class="graf graf--li">Age verification</li>
<li class="graf graf--li">Legal-related verification</li>
<li class="graf graf--li">Sign in and sign up dialog boxes</li>
<li class="graf graf--li">Easily dismissible popups</li>
</ul>
<h3 class="graf graf--h3">
What to do?</h3>
<div class="graf graf--p">
You should bring pages that demonstrate a user’s interest in offered product. Additionally, you can show banners after a user visits a specific number of pages, say three or four. You must not release all your popups on the first page as this can negatively influence engagement and usability.</div>
<h3 class="graf graf--h3">
2) Don’t give out Too Much Space to Ads</h3>
<div class="graf graf--p">
It’s important to strike the balance between content and ads, else, Google will downrank your site. And, as a result this will lead to less traffic and less revenue.</div>
<div class="graf graf--p">
Google looks at site engagement and user experience metrics like dwell time and average session duration.</div>
<div class="graf graf--p">
When you pick money over UX, you may see metrics like bounce rate increase, while pages per session and average session duration decrease. This could flag to Google that your site doesn’t give enough value to users. Eventually, you may lose rankings, traffic, and money.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="365" data-image-id="0*HQEQLEwSThvg4jq1.png" data-width="623" height="234" src="https://cdn-images-1.medium.com/max/800/0*HQEQLEwSThvg4jq1.png" width="400" /></figure><h3 class="graf graf--h3">
What to do?</h3>
<div class="graf graf--p">
Place one to two ads per page, maximum; position ads next to the top of a page or to the right of your content on the sidebar. Additionally, ensure to test your ads positions in different browsers and browser versions. It’s important to consider that your ads do not obscure content.</div>
<h3 class="graf graf--h3">
3) Don’t Increase Load Time with Excessive Elements</h3>
<div class="graf graf--p">
Visitors are impatient and are not eager to wait while your site loads majority of its unoptimized images and scripts. This will lead them to head somewhere else.</div>
<div class="graf graf--p">
So, if your website is responding slowly, conduct a page speed audit. At that point, streamline your site at the earliest opportunity to keep your traffic pipeline from going away. If there is not any traffic, there won’t’ be any money.</div>
<figure class="graf graf--figure"><img class="graf-image" data-height="411" data-image-id="0*XHZs1491yG2EALih.png" data-width="657" height="250" src="https://cdn-images-1.medium.com/max/800/0*XHZs1491yG2EALih.png" width="400" /></figure><h3 class="graf graf--h3">
What to do?</h3>
<div class="graf graf--p">
To monetize traffic, you should ensure that visitors can access your site quickly.</div>
<h3 class="graf graf--h3">
A couple of tips to improve your site’s load time:</h3>
<ul class="postList">
<li class="graf graf--li">Get rid of excessive third-party add-ons and plugins</li>
<li class="graf graf--li">Compress Flash, CSS and Javascript elements</li>
<li class="graf graf--li">Reduce the size and number of images (if possible)</li>
<li class="graf graf--li">Opt out of using autoplay on videos, audios, and animations</li>
<li class="graf graf--li">Optimize sliders (images and autoplay)</li>
<li class="graf graf--li">Eliminate intrusive banners, popups, and ads</li>
<li class="graf graf--li">Reduce the number of redirects</li>
<li class="graf graf--li">Utilize browser caching</li>
<li class="graf graf--li">Improve server response time</li>
</ul>
<h3 class="graf graf--h3">
4) Don’t Break Up Content Over Numerous Pages</h3>
<div class="graf graf--p">
It’s important to not to force your readers to bounce around different pages just to read one article. This will give them a reason to not come again.</div>
<div class="graf graf--p">
Rather than trying to get more page views and display more ads, you should work on your long-term strategy. Consider supporting devoted audience by publishing great content and inspire them returning.</div>
<h3 class="graf graf--h3">
What to do?</h3>
<div class="graf graf--p">
Focus on engagement metrics; make neat slick and clean pages with profitable content that can be accessed all at once. Make it simple for individuals to access and consume your interesting content.</div>
<h3 class="graf graf--h3">
About DSIM:</h3>
<div class="graf graf--p">
Delhi School of Internet Marketing’ is <a class="markup--anchor markup--p-anchor" data-href="http://dminstitutes.com/" href="http://dminstitutes.com/" rel="nofollow noopener noopener noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one advanced <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/" href="http://dsim.in/" rel="nofollow noopener noopener noopener" target="_blank">digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2017/06/29/interviews/" href="http://dsim.in/blog/2017/06/29/interviews/" rel="nofollow noopener noopener noopener" target="_blank">read DSIM reviews</a> accessible on the web.</div>
<div class="graf graf--p">
<br /></div>
<div class="graf graf--p">
Source: <a class="markup--anchor markup--p-anchor" data-href="http://dsim.in/blog/2018/01/23/4-mistakes-to-avoid-when-monetizing-website-traffic/" href="http://dsim.in/blog/2018/01/23/4-mistakes-to-avoid-when-monetizing-website-traffic/" rel="nofollow noopener noopener" target="_blank">http://dsim.in/blog/2018/01/23/4-mistakes-to-avoid-when-monetizing-website-traffic/</a></div>
</div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-70326212179384463252018-01-08T03:08:00.000-08:002018-01-08T03:08:06.377-08:0011 Facebook Live Stats Every Marketer Should Know<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="facebook-live-996x560" class="alignnone wp-image-2849" height="323" src="https://emailmarketingblogbydsim.files.wordpress.com/2018/01/facebook-live-996x560.jpg" width="575" /><br />
<br />
<img alt="facebook-live-dsim" class="alignnone wp-image-2850" height="957" src="https://emailmarketingblogbydsim.files.wordpress.com/2018/01/facebook-live-dsim.png" width="570" /><br />
<ol>
<li>“Facebook live stream” search popularity has risen over 330% since Facebook Live’s rollout.</li>
<li>Facebook paid publishers and celebrities $50 million to use Facebook Live.</li>
<li>Facebook paid $2.2 million to influencers using Facebook Live.</li>
<li>Facebook Live views, likes, and shares grew to near 20% or more for top social media stars.</li>
<li>At just 3 seconds per view, Facebook is generating over 3,000 years’ worth of watch time each day.</li>
<li>Facebook Live videos are watched 3x longer than videos that aren’t live anymore.</li>
<li>Users comment on Facebook Live videos at 10x the rate of regular videos.</li>
<li>Facebook Live has been used to broadcast at least 50 violent or criminal incidents.</li>
<li>New Year’s Eve 2016 was Facebook Live’s biggest night yet.</li>
<li>Daily watch time for Facebook Live broadcasts has grown by more than 4x.</li>
<li>1 in every 5 Facebook videos is a live broadcast.</li>
</ol>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a class="seoquake-nofollow" href="http://dminstitutes.com/" rel="nofollow noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one advanced <a class="seoquake-nofollow" href="http://dsim.in/" rel="nofollow noopener" target="_blank">digital marketing course in Bangalore</a>, Hyderabad, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/29/interviews/" rel="nofollow noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
Source: <a href="http://dsim.in/blog/2018/01/05/11-facebook-live-stats-every-marketer-should-know/" rel="noopener" target="_blank">http://dsim.in/blog/2018/01/05/11-facebook-live-stats-every-marketer-should-know/</a></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-64110005716265047112018-01-03T04:42:00.001-08:002018-01-03T04:42:38.312-08:0047 Most Popular Articles DSIM featured in 2017<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="eminence-organics-best-organic-beauty-blog" class="alignnone size-full wp-image-2846" height="368" src="https://emailmarketingblogbydsim.files.wordpress.com/2018/01/eminence-organics-best-organic-beauty-blog.jpg" width="640" /><br />
<br />
As the year end has arrived, we’ve decided to take a look back at some of DSIM’s most-read articles throughout the year 2017.<br />
<br />
And, so have presented here the 47 most popular articles DSIM featured this year; browse the list:<br />
<h2>
<strong> 1. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/12/01/4-super-useful-adwords-features-cant-afford-miss/" rel="nofollow noopener" target="_blank"><strong>4 Super-Useful AdWords Features You Can’t Afford To Miss</strong></a></h2>
Google has released several new AdWords features throughout 2017 which are in fact new ways for advertisers to bump up their campaigns. Yet, here in this post we’ll talk about the 4 latest and super-useful AdWords features offered to help advertisers perk up the performance of their paid search campaigns.<br />
<h2>
<strong>2. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/10/07/10-adwords-ad-extensions-additional-bonuses/" rel="nofollow noopener" target="_blank"><strong>10 AdWords Ad Extensions as “ADDITIONAL BONUSES”</strong></a></h2>
Google provides advertisers a range of ‘Ad Extensions’ to help increase ad rank and click-through rate. These extensions can help your ad be clear and direct users to significant content on your website. In this post, we have discussed the different types of ad extensions for more information about your business.<br />
<h2>
<strong>3. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/09/26/5-adwords-copywriting-hacks-to-get-more-clicks/" rel="nofollow noopener" target="_blank"><strong>5 AdWords Copywriting Hacks To Get More Clicks</strong></a></h2>
Every marketer needs verified tips to advance click through rates, quality score and conversions. Here, in this article we’ll talk about chosen 5 hacks to make your AdWords Advert copy great. Let’s take a look at them and learn how to write PPC ads that get clicked more & more.<br />
<h2>
<strong>4. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/09/02/9-important-ppc-metrics-tracking/" rel="nofollow noopener" target="_blank"><strong>9 Most Important PPC Metrics You Should Be Tracking</strong></a></h2>
To know how successful your PPC Campaigns are, you use KPIs. And, when you measure your performance appropriately, you wind up plainly ready to exhibit your return for money invested. So, let’s dig into know exactly which KPIs to use.<br />
<h2>
<strong>5. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/08/11/8-ppc-blogs-must-read-follow-2017/" rel="nofollow noopener" target="_blank"><strong>8 PPC Blogs You Must Read & Follow in 2017</strong></a></h2>
For search marketers, there is dependably a need of finding better approaches to get their clients the most traffic and visibility on the foremost search engines.<br />
<br />
There are various blogs and websites where they can go to absorb knowledge, learn and drive towards expertise and abilities in PPC. There are a number of PPC blogs or forums written by best search marketing authorities and there you could go and learn. So, explore them, get info and use it to create campaigns producing good results.<br />
<h2>
<strong>6. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/07/29/25-expensive-adwords-keywords-time/" rel="nofollow noopener" target="_blank"><strong>25 Most EXPENSIVE AdWords Keywords of all-time</strong></a></h2>
Choosing the right set of keywords can save you against wasting your budget and help you getting the most out of your Google AdWords campaign. Here we sort through the clutter and pull out top 25 most expensive keywords along with their average CPC in 2017.<br />
<h2>
<strong>7. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/05/13/adwords-updates-might-missed-2017/" rel="nofollow noopener" target="_blank"><strong>AdWords Updates You Might Have Missed In 2017</strong></a></h2>
Similar to rest in digital marketing the paid search advertising is a regularly changing landscape and it’s difficult to catch up dependably on what’s new. So, we have made here a quick list of probably the most critical changes to Google AdWords in the year and need you to put them to use immediately.<br />
<h2>
<strong>8. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/02/15/4-new-adwords-features-must-use-2017/" rel="nofollow noopener" target="_blank"><strong>4 New AdWords Features That You Must Use In 2017</strong></a></h2>
AdWords has witnessed plenty of changes in recent years to ensure that you get best of the results from your campaign. Google AdWords is constantly upgrading and introducing new features so that you can run an effective campaign and take your business to the next level. In this article, we will discuss 4 Major new AdWords Features that were introduced in 2016 and are live now. So, read on to know that how you can incorporate these and earn benefits.<br />
<h2>
<strong>9. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/01/10/11-strategies-increase-performance-adwords-campaign/" rel="nofollow noopener" target="_blank"><strong>11 Strategies to Increase the Performance of an AdWords Campaign</strong></a></h2>
A Google AdWords campaign assures instant traffic to your website against the investment you’ve made on running the campaign. One of the most trusted ways of bringing traffic is by running an AdWords campaign. But one needs to be an active participant and set the strategies right to improve the results of the campaign. It is essential to have a well-executed AdWords Search Campaign to take your business to next level.<br />
We have gathered 11 strategies in this article that you can put into action to effectively increase the performance of your Ad campaign.<br />
<h2>
<strong>10. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/12/29/8-biggest-digital-marketing-trends-2018/" rel="nofollow noopener" target="_blank"><strong>Top 14 Affiliate Programs & Network in India</strong></a></h2>
Do you know today affiliate program is one of the best sources to make online income in India?<br />
Yes, India as one of the biggest marketing hubs in the world has extraordinary potential, cheap payouts with less investment, free advertisement conveniences to a large group of audience and so becomes one of the finest resources Affiliates can further consider.<br />
Take a look at the names listed below as India’s top & best Affiliate programs, bookmark them and use them to make a big deal out of your Affiliate works.<br />
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<strong>11. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/07/13/7-big-affiliate-marketing-mistakes-must-not-make/" rel="nofollow noopener" target="_blank"><strong>7 Big Affiliate Marketing Mistakes You Must Not Make</strong></a></h2>
In Affiliate marketing, all you do is classify a product, sign up to its affiliate program, promote it, make sales and get paid commissions. It is a profitable online business; one of the ways people make money online without ever going through product creation and all that it involves. It’s simple to get started with affiliate marketing on the Internet and at the same time, you are more likely to make mistakes. Here is a list of 7 common mistakes made by affiliate marketers.<br />
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<strong>12. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/01/28/13-terrific-tools-need-start-blog-2017/" rel="nofollow noopener" target="_blank"><strong>13 Terrific Tools you need to start your Blog in 2017</strong></a></h2>
Blogging is one of the best ways to stay connected with the world, it lets you do whatever you want to like share your experience or promote your business.<br />
Are you looking out for free blogging tools to improve the blogging experience of the blog you are launching? If you are, then we are here to help you find out the tools with which you can optimize your content.<br />
We have brought up 13 blogging tools that you should use if you are thinking of starting your own blog.<br />
These tools effectively enhance your blogging efforts from helping you find out a blogging platform to measure your blog performance.<br />
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<strong>13. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/02/21/9-splendid-call-to-action-examples-to-make-you-click-for/" rel="nofollow noopener" target="_blank"><strong>9 Splendid Call-to-Action Examples To Make You Click For</strong></a></h2>
Are you struggling to attract visitors to your website and take an action? Getting visitors to do what you want them to do is no less than herding cats. If you want to make this task easier, then you need to include a compelling call-to-action.<br />
With a call-to-action button you guide your visitor to what do next. You should keep your CTA at a right place, so that it instantly grabs the attention of the visitor.<br />
In this article, we have gathered 9 examples of pages with effective call-to action that work, so that you can learn what worked well for these brands.<br />
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<strong>14. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/07/04/10-content-ideation-tools-will-fall-love/" rel="nofollow noopener" target="_blank"><strong>10 Content Ideation Tools You Will Fall in Love With</strong></a></h2>
<strong> </strong>At times, it turns out to be truly hard to concoct a single content idea and even you get this; a single good idea every now & again is not enough as you have to think for several.<br />
You frequently battle and put in hours just to think of a handful of mediocre content ideas and so, to bring you at ease we have brought this post highlighting 10 powerful tools to discover incredible content ideas…..quickly.<br />
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<strong>15. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/23/8-must-read-content-marketing-posts-year-2017/" rel="nofollow noopener" target="_blank"><strong>8 Must-Read Content Marketing Posts from the Year 2017</strong></a></h2>
Getting it totally in head; yes that Friday Feeling, it’s time to share a couple of best posts on content marketing, published on DSIM’s blog. Today’s roundup is a collection of practiced tips and tricks on the best way to pull in, acquire and retain important audiences for your brand with Content Marketing. So, which are your top picks amongst all, share them in the comments below!<br />
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<strong>16. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/03/22/7-visual-tricks-to-supercharge-your-social-engagement/" rel="nofollow noopener" target="_blank"><strong>7 Visual Tricks To Supercharge Your Social Engagement</strong></a></h2>
Are you getting high engagement rates on social media? The most effective way to get higher engagement on various social media platforms is by creating visually appealing content.<br />
So, if you want to improve your content and drive more traffic through it on social media, then you must give your content a visual boost.<br />
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<strong>17. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/04/20/5-kpis-alert-content-marketing-measurement/" rel="nofollow noopener" target="_blank"><strong>5 KPIs To Be Alert With Content Marketing Measurement</strong></a></h2>
To have better indulgent of how content drives business goals at different levels, marketers push harder to measure content at contact points all through the customer journey.<br />
When considering the master plan, it can be tricky to speak to the adequacy of your content marketing program.<br />
Regardless of whether your next standard analytics strategy is occurring right now, coming month, or next year, the accompanying 5 considerations should be priority when you and your company think about content marketing KPIs & metrics. Consider each point and give yourself the answers as well.<br />
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<strong>18. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/09/28/7-ideas-get-conversions-not-converting-landing-pages/" rel="nofollow noopener" target="_blank"><strong>7 Ideas To Get Conversions From “NOT CONVERTING” Landing Pages</strong></a></h2>
Your landing page is there to push every visitor the correct way. This, in turn, should help boost your conversion rates, converting cold traffic into hot leads.<br />
And, when your landing page is not converting or possibly, not converting as much as you hoped, you need to work on it.<br />
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<strong>19. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/09/11/7-split-testing-tips-minimize-poor-performance/" rel="nofollow noopener" target="_blank"><strong>7 Split Testing Tips To Minimize Poor Performance</strong></a></h2>
If your goal is to gain the maximum amount of profit from your business, then you need to enhance your conversion. And, it’s time to change your strategies.<br />
Split test is the great way to improve your performance. It is the best answer for optimizing your site’s performance.<br />
Let’s find out what is split testing and ways to boost your conversion rates and poor performance.<br />
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<strong>20. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/08/12/6-ways-b2b-websites-can-get-higher-conversions/" rel="nofollow noopener" target="_blank"><strong>6 Ways B2B Websites can Get Higher Conversions</strong></a></h2>
Conversion Rate Optimization (CRO) is important and there are several reasons why you should look after it.<br />
A high conversion rate implies a superior return on ROI and furthermore, it is significantly more financially savvy to convert your higher percent of visitors rather than attracting more.<br />
Regardless of how well-designed and planned your website is and regardless of how many visitors you’re converting into users, it’s probable you could make the conversion process better and easier.<br />
So, here are 6 ways a b2b website can produce higher conversion rates; let’s have a look.<br />
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<strong>21. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/08/22/11-tools-successful-digital-agencies-share/" rel="nofollow noopener" target="_blank"><strong>11 Tools All Successful Digital Agencies Should Share</strong></a></h2>
We all are using tools to make our professional lives work easier. These are effectively accessible, reasonable and enable us to work more productively, gain insights, analytics or make reporting much more simple and easy. For digital agency, tools are lifeline as performing their extensive tasks i.e. collecting all data, organizing it, creating charts and reports every day for customers.<br />
So, now create reports fast and easily for different clients with different KPIs and reduce the amount of time you spend collecting data and reports. In this article, you’ll find 11 tools that every digital marketing agency should be aware of.<br />
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<strong>22. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/15/9-ad-platforms-need-try-now-not-google-adwords/" rel="nofollow noopener" target="_blank"><strong>9 Ad Platforms you need to try now (are not Google AdWords)</strong></a></h2>
It is obvious to find AdWords at the forefront of every PPC plan, but there are other alternatives as well you should look for getting results.<br />
The post here shows a short overview of other networks that can be added to your PPC mix to drive qualified traffic and results. We have chosen 9.<br />
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<strong>23. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/11/07/7-email-marketing-trends-look-forward-2018/" rel="nofollow noopener" target="_blank"><strong>7 Email Marketing Trends to Look Forward in 2018</strong></a></h2>
<strong> </strong>Email is still most effective ways to communicate with your audiences, and it is still evolving. This isn’t going to change in 2018.<br />
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According to reports, Gmail alone has 1 billion users worldwide, and The Radicati Group forecasts that there will be 3 billion email users worldwide by 2020.<br />
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It can yield the highest ROI of all your marketing channels. Keeping up-to-date on email marketing best practices allows you to constantly improve your program and acquire a growing ROI.<br />
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<strong> 24. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/07/18/6-tools-you-need-to-send-killer-drip-emails/" rel="nofollow noopener" target="_blank"><strong>6 Tools You Need To Send Killer Drip Emails</strong></a></h2>
<strong> </strong>Emails are crazy and fill in as a great way to reach potential customers, giving them the right information at the right time. And, now, it’s time to find the best working drip email tool for you, to send out emails automatically on a schedule. There are many and here you can find in some of the best.<br />
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<strong>25. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/03/02/8-toxic-reasons-making-email-subscribers-leave/" rel="nofollow noopener" target="_blank"><strong>8 Toxic Reasons Making Your Email Subscribers Leave</strong></a></h2>
More than 205 billion emails are sent out every day and as per the studies people prefer to communicate through emails only. But still if they are unsubscribing you, then you need to know where you are going wrong?<br />
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To make you aware with the things that you may have been doing wrong, we have compiled up different reasons in this article that why are your subscribers opting out of your list.<br />
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<strong>26. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/01/24/9-adorable-examples-make-instagram-ad-pro/" rel="nofollow noopener" target="_blank"><strong>9 Adorable Examples to make you Instagram Ad Pro</strong></a></h2>
Are you using Instagram Ads to reach your target audience? Instagram has 600 million monthly active users and 300 million daily active users in 2016. So, Instagram is already a huge market, if you’re still not using it for marketing your brand, then the right time to start is now.<br />
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More and more marketers are realizing the value of this platform for advertising. And, the best way to start the Instagram marketing campaign for your own brand is to know that what types of ads worked on Instagram.<br />
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In this article, we have brought up 9 examples of Instagram ads we adore and you would too. So, let’s take a look.<br />
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<strong>27. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/04/07/7-ways-will-super-excite-instagram-sales/" rel="nofollow noopener" target="_blank"><strong>7 ways that will super excite your Instagram sales</strong></a></h2>
Now that Instagram has over 600 million users, but still many brands tend to ignore this potential platform when it comes to generating sales.<br />
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Instagram has gained much popularity and has become one of the most used platforms in just 7 years.<br />
Visual content brings higher engagement rate, but if you are still not using it for marketing your brand, then you are missing out on a large group of audience.<br />
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It’s the time you start realizing the value of the platform and kick-start your sales by running campaigns.<br />
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Here are 7 tips for using Instagram to grow your sales.<br />
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<strong>28. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/08/30/7-google-tag-manager-features-high-demand-now/" rel="nofollow noopener" target="_blank"><strong>7 Google Tag Manager Features “High In Demand” Now</strong></a></h2>
Have you heard of Google Tag Manager?<br />
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If you’ve never heard of Google Tag Manager (GTM), you are undoubtedly missing lots of advantages. We’ll talk about the benefits later on; let’s first know what it is. Here are 7 lesser-known features of Google Tag Manager, inspiring you to weigh in.<br />
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<strong>29. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/07/03/9-free-simple-tools-help-data-visualization/" rel="nofollow noopener" target="_blank"><strong>9 Free & Simple Tools to Help You in Data Visualization</strong></a></h2>
Data visualization has become an integral part of your content strategy. Whether you’re writing a blog post, making a presentation, or working on a full-length report, using data is a must.<br />
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It helps enhance your views by making your writing more convincing. It helps provide support for your statements. When data is present in your content, it’s more credible and reliable.<br />
Here, we’ve rounded up 9 best data visualization tools available on the web.<br />
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<strong>30. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/11/03/6-wordpress-plugins-speed-site/" rel="nofollow noopener" target="_blank"><strong>6 WordPress Plugins to Speed up Your Site</strong></a></h2>
<strong> </strong>Loading speed is important to a website’s success.<br />
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Most of the visitors coming to a site are willing to wait for a few seconds for your website to load and when they experience problem, they escape out.<br />
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Additionally, the search engine Google includes your loading speed in its search algorithms. So, the faster your site is, the better your ranking would be.<br />
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Here, in this post, we’ll talk about 6 WordPress Plugins to help you handle slow loading site disaster. Take a look.<br />
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<strong>31. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/09/28/13-places-business-needs-listed-online/" rel="nofollow noopener" target="_blank"><strong>13 Places Your Business Needs To Be Listed Online</strong></a></h2>
Business listing sites are very useful for branding and backlinking. These sites have a huge traffic on a daily basis and it can be beneficial for your business.<br />
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You need to submit your business information to related directories. This can be a great source of leads, consumer reviews and referral websites. And, it is also important to engage and advertise your consumers where they want to be.<br />
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As an additional bonus, listing your small business on these sites can have a positive effect on your place in search engine results.<br />
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To ensure your business is established, here are the top 13 places it should mark its presence on.<br />
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<strong>32. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/09/19/17-reasons-google-can-penalize-your-website/" rel="nofollow noopener" target="_blank"><strong>17 Reasons Google can Penalize your Website</strong></a></h2>
Google is on a task to offer its users the best search result.<br />
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It gives its users access to exact information, exclusive content and the best writers. And for offering the better results, Google updated its algorithms time-to-time to improve the quality of its search results.<br />
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So, with new algorithm update, your site might be penalized if you’re making some mistakes in SEO.<br />
There are many reasons for why Google can penalize your website but some of them are most important.<br />
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Here, you’ll find 17 reasons or mistakes which impose Google to penalize your website.<br />
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<strong>33. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/08/22/19-best-wordpress-seo-plugins-for-2017/" rel="nofollow noopener" target="_blank"><strong>19 Best WordPress SEO Plugins for 2017</strong></a></h2>
On the off chance that you need to increase your search engine rankings, you have to get your posts search engine optimized.<br />
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The optimization process becomes really important and somewhat tricky when there is Google using almost 200 ranking factors to rank a site in the SERPs.<br />
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And, so, there are quite a few things you can’t just do manually.<br />
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To help you with this, there are a plenty of important and popular WordPress SEO plugins. Let’s find the one for your SEO-unfed blog and get higher search traffic.<br />
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<strong>34. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/04/14/17-free-useful-websites-you-should-bookmark-right-now/" rel="nofollow noopener" target="_blank"><strong>17 Free & Useful Websites You Should Bookmark Right Now</strong></a></h2>
The internet has become a really significant part of our day-to-day life. It has made our life so much convenient and better by providing the ease of doing and learning nearly everything by just sitting at home.<br />
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As of today, you will find several wonderful websites that have everything we need to acquainted with and absorb. But sometimes it could be a bit challenging to know every one of them.<br />
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Here are some of the utmost useful websites across the web that you possibly will not be aware of. Most of them will solve at least one of your problems well and they all have really simple website URLs that you can learn by heart so saving you a tour to Google.<br />
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Here is the mixed list of unexplored Valuable websites updated daily.<br />
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<strong>35. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/04/01/8-roadblocks-you-need-to-clear-in-conversion-funnel/" rel="nofollow noopener" target="_blank"><strong>8 roadblocks you need to clear in conversion funnel</strong></a></h2>
The whole sole reason behind creating the website is to get conversions, as the interest in conversion rate optimization has increased at a very fast pace.<br />
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You must be putting tons of efforts to maximize your website conversions, but are they where they should be?<br />
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It becomes very frustrating when plenty of visitors are coming your way but not converting. In this post, we will talk about the 8 reasons that could be disrupting the process and turning your visitors away.<br />
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<strong>36. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/11/02/6-seo-tactics-avoid-2018/" rel="nofollow noopener" target="_blank"><strong>6 SEO Tactics to avoid in 2018</strong></a></h2>
<strong> </strong>Search Engine Optimization (SEO) can greatly help you increase traffic, improve your search rankings and overall make your site more successful.<br />
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It is a field that is constantly changing and evolving over time. Many tactics and strategies that used to work are no longer up to work in today’s online world.<br />
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<strong> 37. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/08/05/8-smart-tools-help-monitor-backlinks/" rel="nofollow noopener" target="_blank"><strong>8 Smart Tools To Help You Monitor Backlinks</strong></a></h2>
<strong> </strong>No one can absolutely deny the power of quality and natural backlinks.<br />
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The methodology is a key to effective online business; checking backlinks of your site and competitors’ sites as well.<br />
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There are several finest tools like SEMrush and Majestic for pros, yet for beginners we have offered a list of chosen link analysis tools that have all what you need and are easy on the pocket too.<br />
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So, try these smart & awesome tools to monitor backlinks of your website.<br />
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<strong>38. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/08/9-pinterest-seo-things-succeed/" rel="nofollow noopener" target="_blank"><strong>9 Pinterest SEO Things You Should Do To Succeed</strong></a></h2>
The ranking factors on Pinterest relate more to engagement metrics and social shares than backlinks and technical SEO, yet these are natural byproducts of great content. Again, we in the SEO industry should know all about that.<br />
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There are some imperative refinements on Pinterest too and here you need to understand the way search results are ranked and what exactly forms the great content.<br />
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Below are 9 tips to set your Pinterest endeavors up for SEO success.<br />
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<strong>39. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/07/10-terrific-tools-orm-tasks/" rel="nofollow noopener" target="_blank"><strong>10 Terrific Tools To Do All Your ORM Tasks</strong></a></h2>
If you have a business you can’t overlook the information that appears online about you or your company.<br />
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And, it’s important to monitor your online reputation. Gaining the trust of clients will make or break your company.<br />
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Online reputation management can help you create or maintain the image that you want for your business. Just make sure you have the right methods and tools to use for a more precise and appropriate way of getting the results.<br />
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Here a list of important tools to help you monitor your Online Reputation Management (ORM)<br />
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<strong>40. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/03/01/11-page-seo-techniques-better-ranking-2017/" rel="nofollow noopener" target="_blank"><strong>11 On-Page SEO Techniques For Better Ranking in 2017</strong></a></h2>
<strong> </strong>The most important fundamental aspect of online marketing is SEO. And, one of the vital areas you need to focus in it is On-Page SEO.<br />
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On-Page SEO comprises of all the internal elements of your website which are optimized to make it more search-engine friendly.<br />
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In this article, we have gathered up the main factors that you need to keep in mind and lay emphasis on while doing On-Page SEO of your website.<br />
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<strong>41. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/12/27/10-watched-ads-youtube-2017/" rel="nofollow noopener" target="_blank"><strong>10 Most Watched Ads on YouTube in 2017</strong></a></h2>
The most imperative part of advertising is to know your audience and enthrall them with your well-written storytelling.<br />
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And, as the year end has arrived, we have brought here a few chosen campaigns embracing superb storytelling. Here is the 2017 most watched YouTube Ads list and you’ll recognize many of the spots as these were magnificent hit amongst the viewers.<br />
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The list of all the 10 spots along with their global view counts for the year 2017.<br />
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<strong>42. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/12/25/8-vital-instagram-tools-use-new-year/" rel="nofollow noopener" target="_blank"><strong>8 Vital Instagram Tools to Use in the New Year</strong></a></h2>
<strong> </strong>Instagram has turned into a capable marketing platform for business owners all over the place and with the correct tools; it winds up noticeably simpler to get the outcomes that you need.<br />
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Also, along these lines, here we’ve assembled a first-class toolbox of Instagram applications that will help you drive more clients to your online store. How about we get into it.<br />
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<strong>43. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/10/23/6-best-social-media-marketing-examples/" rel="nofollow noopener" target="_blank"><strong>6 Best Social Media Marketing Examples For You</strong></a></h2>
Social Media Marketing these days is not easy and so, marketers need strategies that stand out.<br />
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Here, in this post, we have listed a few best brands showing unsullied growth backed by their unusual social media campaigns.<br />
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Take a look at the entire list featuring 6 best social media marketing examples and find some clever campaigns and ideas to use in your own business.<br />
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<strong>44. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/10/10/10-youtube-pre-roll-ad-examples-can-refer-inspire/" rel="nofollow noopener" target="_blank"><strong>10 YouTube Pre-roll Ad Examples to Refer to Inspire</strong></a></h2>
YouTube’s pre-roll videos are one of the most effective ways to target audience, increase brand awareness and drive traffic to your website.<br />
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The advertiser pays only for the ads when the user decided not to SKIP the advertisement.<br />
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Research has revealed that up to 94% of YouTube’s pre-roll videos are “skipped” after just 5 seconds.<br />
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<strong>45. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/10/07/10-free-twitter-analytics-tools-2017/" rel="nofollow noopener" target="_blank"><strong>10 Free Twitter Analytics Tools of 2017</strong></a></h2>
When trying to figure out how to stand out amongst every second 6,000 tweets shared on Twitter, analytics can help you find a way. Yes, by helping you determine the type of tweets that do better as compared to others.<br />
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On finding upon the right set of analytics tools, it becomes easier to pick up followers at sound rate alongside getting higher engagement rate.<br />
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So, let’s take a look at the below presented list of 10 best and free Twitter analytics tools.<br />
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<strong>46. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/05/25/5-biggest-mistakes-can-make-twitter/" rel="nofollow noopener" target="_blank"><strong>5 Biggest Mistakes you can make on Twitter</strong></a></h2>
Would you like to know what’s hot and what’s not when discussing Twitter etiquettes?<br />
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Really, we all slip on social platforms; yet time and again making mistakes on these can negatively affect brands and prevent audiences from perpetually getting to be customers.<br />
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Here, in this article we’ll talk about 5 biggest mistakes, you should avoid making on Twitter.<br />
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<strong>47. </strong><a class="seoquake-nofollow" href="http://dsim.in/blog/2017/01/20/9-ad-agencies-you-cant-skip-to-follow-on-twitter/" rel="nofollow noopener" target="_blank"><strong>9 Ad Agencies you can’t skip to follow on Twitter</strong></a></h2>
You need to keep your Ad Agencies Twitter handle creative and active. It just shouldn’t be a jumbled up account with some random links and PR announcements rather it should reflect the personality of your Ad Agency.<br />
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We have collected here 9 Ad Agencies that you need to follow on Twitter, so that you can learn and get inspired and take your brand’s tweets to next level.<br />
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About DSIM:</h2>
Delhi School of Internet Marketing’ is <a class="seoquake-nofollow" href="http://dminstitutes.com/" rel="nofollow noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one advanced <a class="seoquake-nofollow" href="http://dsim.in/" rel="nofollow noopener" target="_blank">digital marketing course in Bangalore</a>, Hyderabad, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/29/interviews/" rel="nofollow noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
Follow DSIM On: <a class="seoquake-nofollow" href="http://twitter.com/DSIMdigital" rel="nofollow noopener" target="_blank">Twitter</a>, <a href="http://www.linkedin.com/company/delhi-school-of-internet-marketing" rel="noopener" target="_blank">LinkedIn</a>, <a class="seoquake-nofollow" href="http://www.facebook.com/delhischoolofinternetmarketing/" rel="nofollow noopener" target="_blank">Facebook</a><br />
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Source: <a href="http://dsim.in/blog/2017/12/30/47-popular-articles-dsim-featured-2017/">http://dsim.in/blog/2017/12/30/47-popular-articles-dsim-featured-2017/</a></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-22665051036321267842017-12-29T04:40:00.001-08:002017-12-29T04:40:36.237-08:00[Infographic]- Instagram vs. Pinterest<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="instagram-vs-pinerest-837x560" class="alignnone size-full wp-image-2842" height="428" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/instagram-vs-pinerest-837x560.jpg" width="640" /><br />
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The <a href="https://blog.kissmetrics.com/visual-content-you-need-to-use-in-your-marketing-campaign/" rel="noopener nofollow" target="_blank">visual social platforms</a> like Instagram and Pinterest are on fire with brands and consumers.<br />
These two are based mainly on the sharing of <a href="http://dsim.in/blog/2017/09/29/6-visual-content-marketing-examples-make-champion/" rel="noopener nofollow" target="_blank">visual content</a>, each of the networks having its own characteristic.<br />
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<a href="http://dsim.in/blog/2017/12/25/8-vital-instagram-tools-use-new-year/" rel="noopener nofollow" target="_blank">Instagram</a> is photo sharing application that lets users share photos with their friends, while <a href="http://dsim.in/blog/2017/07/21/9-best-practices-successful-pinterest-marketing/" rel="noopener nofollow" target="_blank">Pinterest</a> is a virtual bulletin board that lets users share inspiring images and links.<br />
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In this Infographic from <a href="http://dsim.in/" rel="noopener nofollow" target="_blank"><strong>DSIM</strong></a>, you’ll know the importance of what the users of both platforms select, in order for your message to reach them and to create some popularity and action.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAvcAAAAJGYzNzRhZDVkLWRhMGYtNGM3MC04MmRlLTU0MzhkZWJiMWJiMA.png">
<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAvcAAAAJGYzNzRhZDVkLWRhMGYtNGM3MC04MmRlLTU0MzhkZWJiMWJiMA.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one advanced <a href="http://dsim.in/" rel="noopener" target="_blank">digital marketing course in Bangalore</a>, Hyderabad, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/12/28/infographic-instagram-vs-pinterest/" rel="noopener" target="_blank">http://dsim.in/blog/2017/12/28/infographic-instagram-vs-pinterest/</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-81518066990026748522017-12-24T23:29:00.000-08:002017-12-24T23:29:52.749-08:006 Good-enough Metrics to Audit Your YouTube Channel<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="youtube-dsim.png" class="alignnone size-full wp-image-2839" height="365" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/youtube-dsim.png" width="640" /><br />
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To know whether you are reaching your goals on <a href="http://dsim.in/blog/2017/10/10/10-youtube-pre-roll-ad-examples-can-refer-inspire/" rel="noopener nofollow" target="_blank">YouTube</a> or not; you need to analyze the efficacy of your marketing.<br />
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Talking of <a href="http://dsim.in/blog/2017/11/10/case-study-facebook-videos-vs-youtube/" rel="noopener nofollow" target="_blank">YouTube Marketing</a> success, we have discussed here 6 important metrics. So, find them here and review the performance of your YouTube channel.<br />
<h2>
<strong>1) Find the subscribers-to-views ratio</strong></h2>
Creating content that connects with the audiences is the utmost priority and when you have info about your subscribers-to-views ratio, it helps you determine how well your <a href="http://dsim.in/blog/2017/11/24/6-hacks-skyrocket-content-promotion/" rel="noopener nofollow" target="_blank">content</a> meets that goal.<br />
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You can find this info with the help of your dashboard. Go into it and ensure that it has been set for the last 28 days. Next, to calculate the subscribers-to-views ratio, you have to compare the number of views against the number of subscribers. This ratio gives an idea of the active subscriber base.<br />
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<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAArVAAAAJGY5ZTQ5MmM2LWU0NDMtNGQ3OS1iZTZjLTc5Mzg3ZDgyNTlkOA.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>2) Find the views-to-engagement ratio</strong></h2>
YouTube success is all about what interests people and finding upon what topics, styles, and delivery generate engagement, you can use this information to <a href="https://www.entrepreneur.com/article/300259" rel="noopener nofollow" target="_blank">get more engagement</a> and perform better.<br />
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To find out views-to-engagement ratio, select Overview under the Analytics tab. Add up the stats for likes, dislikes, shares, and comments and then, calculate the ratio of engagements to views. You can also calculate this percentage for individual videos to see which one is individually prompting the most engagement.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAvvAAAAJDJkNmViYzU5LTVjOTAtNDMzNy1iMjEzLTA5YjlmZWYzY2MxZg.png">
<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAvvAAAAJDJkNmViYzU5LTVjOTAtNDMzNy1iMjEzLTA5YjlmZWYzY2MxZg.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>3) Measure Organic Views</strong></h2>
Organic views are video views that weren’t generated via <a href="http://dsim.in/blog/2017/06/06/infographic-organic-search-marketing-vs-paid-search-advertising/" rel="noopener nofollow" target="_blank">paid advertising</a> and for brands running pre-roll ads or other advertising to promote their videos, it’s important to calculate this metric.<br />
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You have to select Traffic Sources under Analytics in your creator studio. Next, you need to select the Traffic Source checkbox and then, clear the YouTube Advertising checkbox. The left over info is your organic view count.<br />
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<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAuTAAAAJDYxMTM2N2FmLTFiNWItNDNhMC04M2VlLWQ1MDQ2YTBiMGZiNw.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>4) Track Watch time</strong></h2>
Watch time is among the most important metrics for your YouTube videos.<br />
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To find this metric, go to Analytics; Watch Time Reports; Watch Time.<br />
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You’ll then see a graph that shows the general trend in watch time. If your watch time is lowering down, you might change your <a href="http://dsim.in/blog/2016/12/24/23-stats-that-will-shape-your-2017-content-marketing-strategy/" rel="noopener nofollow" target="_blank">content strategy</a> to get people to stick around to the end of your videos or can experiment with longer videos.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA7FAAAAJGU3NGUyOTgwLTNhMTAtNGM4NC04YmM4LTYwYjlkMTYyYWI1YQ.png">
<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA7FAAAAJGU3NGUyOTgwLTNhMTAtNGM4NC04YmM4LTYwYjlkMTYyYWI1YQ.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>5) Find Your Suggested Video Recommendations</strong></h2>
Getting your videos suggested next to videos with large view counts proves to be a successful YouTube marketing strategy.<br />
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You need to keep track of how often your videos appear as suggested videos. To know this go to Analytics; Traffic Sources; Suggested Videos in your YouTube Creator studio.<br />
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<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA77AAAAJGRlMDM3YWJkLWUxMTYtNGViOS05MTVkLTA2YzRlZTE0OTI2ZA.png" /><button class="slate-image-embed__link-button"></button></div>
<h3>
<strong>6) Find Audience Retention</strong></h3>
The percentage of the videos that your audience watches before they click away is known as audience retention.<br />
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To find it, go to Analytics; Watch Time Reports; <a href="http://www.brainymarketer.com/5-ways-improve-youtube-audience-retention/" rel="noopener nofollow" target="_blank">Audience Retention</a>. You can also see the audience retention for individual videos including the percentage watched for each video on the far right.<br />
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By assessing videos that attain the highest audience retention, you can gauge which topics and styles perform best and repeat those in the future.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAw6AAAAJDExZGRhMzJlLWYwMDQtNGI4Yi1iYTY3LWI3MTJhMzljZDBmNQ.jpg">
<img class="slate-image-embed__resize-full-width" height="581" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAw6AAAAJDExZGRhMzJlLWYwMDQtNGI4Yi1iYTY3LWI3MTJhMzljZDBmNQ.jpg" width="640" /><button class="slate-image-embed__link-button"></button></div>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an all-in-one advanced <a href="http://dsim.in/" rel="noopener" target="_blank">digital marketing course in Bangalore</a>, Hyderabad, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/12/23/6-good-enough-metrics-audit-youtube-channel/" rel="noopener" target="_blank">http://dsim.in/blog/2017/12/23/6-good-enough-metrics-audit-youtube-channel/</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-79611229811846434462017-12-20T03:53:00.004-08:002017-12-20T03:53:31.337-08:00[Infographic]- 11 Ways To Rapidly Improve Your Marketing Performance <div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="marketing-performance-dsim-1020x510" class="alignnone size-full wp-image-2830" height="320" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/marketing-performance-dsim-1020x510.jpg" width="640" /><br />
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If you’re building your 2018 <a href="http://dsim.in/blog/2014/01/14/10-signs-your-marketing-strategy-badly-needs-a-change/" rel="noopener" target="_blank">marketing strategy</a> and defining your growth goals and <a href="https://www.thebalance.com/good-rate-roi-357326" rel="noopener" target="_blank">ROI expectations</a>, here are the key takeaways from the infographic below from <strong><a href="http://dsim.in/" rel="noopener" target="_blank">DSIM</a></strong> which walks us through the different ways you can improve your marketing performance today.<br />
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<img alt="marketing-performance-dsim-dsim" class="alignnone wp-image-2831" height="1967" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/marketing-performance-dsim-dsim.png" width="647" /><br />
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/12/19/infographic-11-ways-rapidly-improve-marketing-performance/" rel="noopener" target="_blank">http://dsim.in/blog/2017/12/19/infographic-11-ways-rapidly-improve-marketing-performance/</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-26688832049761087402017-12-19T03:31:00.000-08:002017-12-19T03:31:25.159-08:006 Lesser-known Ways To Make Your Facebook Ads Better<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="facebook-dsim-1020x534" class="alignnone wp-image-2827" height="334" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/facebook-dsim-1020x534.png" width="640" /><br />
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There are a number of ways to get your <a href="http://dsim.in/blog/2017/06/15/case-study-makerbot-doubled-facebook-ads-roi/" rel="noopener nofollow" target="_blank">Facebook ads</a> work and to let them bring you new fans, customers, and subscribers.<br />
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And, in this article we have discussed 6 lesser-known ways and marketers struggling to take their Facebook ads up can use these. Let’s take a look:<br />
<h2>
<strong>1) Testing Carousel ads</strong></h2>
Carousel ads add a refreshing sense of color and layout to your ads and work as a major push for Facebook ads.<br />
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The <a href="https://digiday.com/media/facebooks-carousel-ads-10-times-better-regular-ads/" rel="noopener nofollow" target="_blank">carousel ads</a> allow brands show multiple images and ultimately a link to some action and studies say that these are 10 times better at getting people to click through compared to static sponsored posts on Facebook.<br />
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<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA62AAAAJDc0YTAxZmU4LWM3YTItNDBmOC1hMWZhLWIzY2U1NDhhNTU2NA.gif" /><button class="slate-image-embed__link-button"></button></div>
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<h2>
<strong>2) Improving the clarity of offer</strong></h2>
To get serious success with Facebook ads, it’s important to clarify your offer in the ad copy.<br />
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Your prospect must get to know what exactly your ad is going to offer. You can’t be too clear, yet you can always find ways to improve the clarity of your ad offer.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-middle" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAw1AAAAJDFlODUwN2Y3LTVlYzMtNDM1OC1iZTNmLTcyNjRhOGEyMTNjNw.png">
<img src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAw1AAAAJDFlODUwN2Y3LTVlYzMtNDM1OC1iZTNmLTcyNjRhOGEyMTNjNw.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>3) </strong><a href="https://adespresso.com/blog/facebook-ads-split-testing-101/" rel="noopener nofollow" target="_blank"><strong>Testing different images</strong></a></h2>
Everything can be tested and even the smaller element can drastically <a href="https://www.pr2020.com/blog/15-tips-to-improve-your-marketing-performance" rel="noopener nofollow" target="_blank">improve your marketing performance</a>. And, the same lays with Facebook ads images.<br />
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By testing different variants of ads, you can improve the results of your ads. You can start creating ads that will bring you new visitors and customers. You can start by testing on the images you use. A good test can result in huge <a href="http://dsim.in/blog/2017/07/04/7-strong-tips-boost-roi-marketing-analytics/" rel="noopener nofollow" target="_blank">ROI improvements</a> that can easily be in the 10x range.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA1kAAAAJDZhOGY1MjUzLWI2ZDYtNGQwYy04OWE3LTIxZDkyNjljYmM1YQ.png">
<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA1kAAAAJDZhOGY1MjUzLWI2ZDYtNGQwYy04OWE3LTIxZDkyNjljYmM1YQ.png" /><button class="slate-image-embed__link-button"></button></div>
Above is an example, where you can see two different Facebook Ads images being tested. Don’t be afraid to test with a huge variety of images to see which ones perform the best.<br />
<h2>
<strong>4) Changing the placement</strong></h2>
By default, Facebook places your ads on all three areas: desktop news feed, desktop right column, and mobile. And for gaining results, you should run ads choosing the placement given by Facebook.<br />
Here, you need to do some analysis and find out where your ads are performing the best.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-middle" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAvRAAAAJDIyYmM1NWUyLTJmZjItNGFiNi04NWY5LWJmYzljMDY2MTQ5OA.jpg">
<img src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAvRAAAAJDIyYmM1NWUyLTJmZjItNGFiNi04NWY5LWJmYzljMDY2MTQ5OA.jpg" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>5) Using “you-based” phrasing</strong></h2>
Your ad copy must appeal directly to the reader and to do this, use the word “you” and write directly to the customer. This is a great way to show the benefits directly. Put you-based phrasing into use whenever possible and this will make a huge difference in how well your ad performs.<br />
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<img src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAAyMAAAAJDEwYTViOTg5LWJhOTMtNDM5OS1hMTA1LTZiOTk1YzFjOWUxMA.jpg" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>6) Targeting intersecting interests</strong></h2>
When you market through Facebook ads, you get the huge advantage of being able to target users with intersecting interests.<br />
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You can create <a href="https://www.facebook.com/business/help/341425252616329" rel="noopener nofollow" target="_blank">custom audiences</a> with multiple overlapping interests and reach out to those interests specifically. Understand the complementary interests your audience has and target those demographics directly.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-middle" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9eAAAAJDk5OTE5OThjLTBiYzktNDM0MC1iY2MxLWY5M2M0MWY2NTNmYw.png">
<img src="https://media.licdn.com/mpr/mpr/AAMAAwDGAAgAAQAAAAAAAA9eAAAAJDk5OTE5OThjLTBiYzktNDM0MC1iY2MxLWY5M2M0MWY2NTNmYw.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/12/18/6-lesser-known-ways-make-facebook-ads-better/" rel="noopener" target="_blank">http://dsim.in/blog/2017/12/18/6-lesser-known-ways-make-facebook-ads-better/</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-12200088940457760752017-12-16T03:09:00.004-08:002017-12-16T03:09:58.707-08:0025 Game-changing Google Mobile Ad Stats For You<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="dsim_mobile" class="alignnone wp-image-2822" height="250" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/dsim_mobile.jpg" width="554" /><br />
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<img alt="mobile-ad_dsim" class="alignnone wp-image-2823" height="1145" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/mobile-ad_dsim.png" width="552" /><br />
<ol>
<li>About ¾ of the world’s population now uses a mobile phone.</li>
<li>More than 90% of the world’s Internet users go online via a mobile device.</li>
<li>Users spend on average 69% of their media time on smartphones.</li>
<li>Mobile’s share of web traffic is up 30% year-on-year.</li>
<li>42% of all mobile brand experiences involve search.</li>
<li>50% of B2B search queries today are made on smartphones.</li>
<li>35% of people who searched on their phone spent more than they expected in the store.</li>
<li>35% of online purchases happen on mobile.</li>
<li>Mobile ad spends for 2017 is estimated at $143 billion worldwide.</li>
<li>70% of people report disliking mobile ads.</li>
<li>Google holds a 95% share in mobile paid search ad clicks.</li>
<li>Google drives 96% of mobile search traffic, followed by Yahoo at 2% and Bing at 1%.</li>
<li>80% of social media time is spent on a mobile device.</li>
<li>Local searches are growing 50% faster than mobile searches overall.</li>
<li>68% of companies have integrated mobile marketing into their overall marketing strategy.</li>
<li>71% of marketers believe mobile marketing is core to their business.</li>
<li>Mobile email opens have grown by 180% in the last three years.</li>
<li>91% of mobile users say that access to content is very important.</li>
<li>40% of mobile searches have local intent.</li>
<li>Avg. pageload speed on mobile sites is 22 seconds.</li>
<li>69% of digital media time is spent on mobile.</li>
<li>Mobile makes up 21% of online spending.</li>
<li>$0.55 of every $1 spent on mobile advertising is wasted.</li>
<li>Mobile ad blocking has increased 90% year-over-year.</li>
<li>92% of consumers share mobile videos with others.</li>
</ol>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/12/15/25-game-changing-google-mobile-ad-stats/" rel="noopener" target="_blank">http://dsim.in/blog/2017/12/15/25-game-changing-google-mobile-ad-stats/</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-24132479211990133292017-12-13T01:48:00.000-08:002017-12-13T01:48:27.201-08:00[Infographic]- Instagram Stories vs. Snapchat Stories<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="Instagram-Stories-vs-Snapchat-Stories" class="alignnone size-full wp-image-2818" height="367" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/instagram-stories-vs-snapchat-stories.png" width="640" /><br />
<br />
Many people still know <a class="seoquake-nofollow" href="http://dsim.in/blog/2016/11/12/instagram-stories-get-updated-3-new-features/" rel="nofollow noopener" target="_blank">Instagram Stories</a> as a mimic version of Snapchat Stories and the functionalities are pretty similar. <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/12/01/whole-new-snapchat-introduced-users/" rel="nofollow noopener" target="_blank">Snapchat</a> probably has the edge with the number of extra features.<br />
Both Snapchat and Instagram Stories revolve around <a class="seoquake-nofollow" href="https://www.dailyrindblog.com/disappearing-content-care/" rel="nofollow noopener" target="_blank">disappearing content</a> <em>i.e.,</em> videos, photos, or short-form content that disappears after a given period of time.<br />
<br />
Have a look at this<a class="seoquake-nofollow" href="http://dsim.in/blog/category/infographic/" rel="nofollow noopener" target="_blank"> infographic</a> from <a class="seoquake-nofollow" href="http://dsim.in/" rel="nofollow noopener" target="_blank">DSIM</a> for more information on the platforms as well as an analysis of the refined differences between the two.<br />
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<img alt="insta-snap-stor_stories" class="alignnone size-full wp-image-2819" height="1726" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/insta-snap-stor_stories.png" width="590" /><br />
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/12/12/infographic-instagram-stories-vs-snapchat-stories/" rel="noopener" target="_blank">http://dsim.in/blog/2017/12/12/infographic-instagram-stories-vs-snapchat-stories/</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-9801605864218676872017-12-12T01:38:00.000-08:002017-12-12T01:38:23.752-08:005 Mistakes Newbie Bloggers Need To Fix ASAP<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="Mistakes-Newbie-Bloggers-Make" class="alignnone size-full wp-image-2815" height="376" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/mistakes-newbie-bloggers-make.jpg" width="640" /><br />
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<a href="http://dsim.in/blog/2017/01/11/leverage-8020-rule-blogging-success/" rel="noopener nofollow" target="_blank">Blogging</a> acts as the finest approach to drive website visitors and <a href="http://www.jeffbullas.com/13-essential-content-marketing-tips-to-convert-website-traffic-into-sales/" rel="noopener nofollow" target="_blank">convert traffic into sales and leads</a>. Yet, bloggers not having plans to grow their blog or to create content or to gain more leads find it difficult sometimes.<br />
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Here, we’ll talk about 5 beginning blogging mistakes and how to fix them. We should know how to have an easier blogging life:<br />
<h2>
<strong>1) Not Publishing Content Consistently</strong></h2>
When running a blog, it is required to post regularly. When publishing content consistently, you keep your readers coming back for more.<br />
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You can plan your content chart for an entire month. Begin with creating an outline; all together, plan for the <a href="http://dsim.in/blog/2017/11/24/6-hacks-skyrocket-content-promotion/" rel="noopener nofollow" target="_blank">content</a> that you want to share on Facebook, Twitter, and Instagram.<br />
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It’s important to maintain posting frequency; otherwise, your <a href="http://smallbusiness.chron.com/importance-target-audience-consumers-37173.html" rel="noopener nofollow" target="_blank">target audience</a> will be lost. Make sure that you are ahead of your content schedule as it keeps you safe when something unexpected appears or you are busy with other things.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAAuWAAAAJDU0ZWY5Y2NiLWYwYmUtNDQ4ZC1iYTE3LTEyMDJiZmU5YTU0YQ.png">
<img class="slate-image-embed__resize-full-width" height="464" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAAuWAAAAJDU0ZWY5Y2NiLWYwYmUtNDQ4ZC1iYTE3LTEyMDJiZmU5YTU0YQ.png" width="640" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>2) Unwarranted emails with no valuable information</strong></h2>
It’s a common and one of the biggest mistakes on the part of newbie bloggers when they forgot to collect e-mail addresses of their readers from the very beginning.<br />
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Email addresses keep you in touch with your readers and also, alert them to your new posts on blog.<br />
It’s vital to consider that while holding an email list, not to besiege them. Unnecessary messages are another regular blogging mistake that newer bloggers make.<br />
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Tools like <a href="https://mailchimp.com/" rel="noopener nofollow" target="_blank">MailChimp</a>, <a href="https://convertkit.com/" rel="noopener nofollow" target="_blank">CovertKit</a>, etc. can be used for getting free mailing lists.<br />
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<img class="slate-image-embed__resize-full-width" height="316" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAA6mAAAAJDE1N2JlOGMwLWJiZjAtNDViOS1hNzM0LTY4NWQ1MmNhMWEyNg.png" width="640" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>3) Using Images with no permission</strong></h2>
Using images that you have no consent to use is a mistake. Additionally, deal with the dimensions of the photographs. When using very large images for your posts, your website will take too long to load.<br />
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To fix this problem, you can use <a href="http://dsim.in/blog/2017/09/09/16-best-free-paid-online-photo-editor-software/" rel="noopener nofollow" target="_blank">photo editing software</a> programs like Canva, PicMonkey, and iPhoto which are available online. You can resize images by importing them to the above-mentioned software and resize it to make it equal to the width of your required blog post column.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAA74AAAAJDk0YmY3ZTY3LTMwMjItNDcxYS05MTllLTVkZGIzM2RmZjFiZg.png">
<img class="slate-image-embed__resize-full-width" height="395" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAA74AAAAJDk0YmY3ZTY3LTMwMjItNDcxYS05MTllLTVkZGIzM2RmZjFiZg.png" width="640" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>4) Not Engaging with your readers</strong></h2>
Interacting with your readers is an incredible approach to build a relationship with them as it helps developing crusaders for you.<br />
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At the point when not interacting with your readers, it proves to be terrible in blogging. You should set aside opportunity to respond to your readers’ comments. Make sure replying to each and every comment made on your blog and on your <a href="http://dsim.in/blog/2017/11/17/5-winning-social-media-strategies-b2b-company/" rel="noopener nofollow" target="_blank">social media channels</a>.<br />
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Improving communication lets you increase daily visitors coming to your blog.<br />
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<div class="slate-resizable-image-embed slate-image-embed__resize-full-width" contenteditable="false" data-imgsrc="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAA0xAAAAJDQ4ZTllNjk2LWZkMjAtNGZhNC1hNDJiLTUwNzQxZDU1NWU0ZQ.png">
<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAA0xAAAAJDQ4ZTllNjk2LWZkMjAtNGZhNC1hNDJiLTUwNzQxZDU1NWU0ZQ.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>5) Lack of promotion of every single blog post</strong></h2>
It’s another mistake when you lack in informing your readers and others about your post. Though, you content is of finest quality, but when not being promoted; nobody will get to know about it. Though, content is the key to your blog, you also have to <a href="https://coschedule.com/blog/how-to-promote-your-blog/" rel="noopener nofollow" target="_blank">let your readers know through promotion</a>.<br />
<h3>
<strong>What to do?</strong></h3>
<ul>
<li><strong>Email your subscribers:</strong> In the event that you have a decent post, make a point to email your mailing posting when you distribute it.</li>
<li><a href="https://www.entrepreneur.com/article/280211" rel="noopener nofollow" target="_blank"><strong>Cross promotion</strong></a><strong>:</strong> You may ask authors of blogs to promote your blog. This will help you to gain more readers.</li>
<li><strong>Social media:</strong> Make sure to be present on one or two social media channels and promote your blogs on each of them.</li>
</ul>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/12/08/5-mistakes-newbie-bloggers-need-fix-asap/" rel="noopener" target="_blank">http://dsim.in/blog/2017/12/08/5-mistakes-newbie-bloggers-need-fix-asap/</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-70953271975522228552017-12-08T23:45:00.001-08:002017-12-08T23:45:24.724-08:0019 Influencer Marketing Stats That Will Surprise You<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="Influencer_Marketing-dsim-1020x549" class="alignnone wp-image-2810" height="299" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/influencer_marketing-dsim-1020x549.jpg" width="555" /><br />
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<img alt="influencer-mark_dsim" class="alignnone wp-image-2811" height="1216" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/influencer-mark_dsim.png" width="558" /><br />
<ol>
<li>Businesses are making $6.50 for every $1 spent on influencer marketing.</li>
<li>59% of marketers intend to increase their influencer marketing budget in the next year.</li>
<li>4% of influencers chose to be influencers so they could earn revenue.</li>
<li>67% of marketing and communications professionals engage with influencers for content promotion.</li>
<li>77% of fashion micro-influencers prefer Instagram.</li>
<li>Social Networks Influence 74% of Consumers’ buying decisions.</li>
<li>⅓ of Twitter audiences follow and engage with social media celebrities and influencers.</li>
<li>70% of teenage YouTube subscribers trust influencer opinions over traditional celebrities.</li>
<li>Only 14% of people can recall the last time they saw an ad and identify the offer it was promoting.</li>
<li>51% of marketers say that video content produces the best ROI.</li>
<li>86% of women turn to social networks before making a purchase.</li>
<li>75% of marketers claim to have allocated money for influencer marketing.</li>
<li>6 in 10 YouTube subscribers would follow advice on what to buy from their favorite creator over their favorite TV or movie personality.</li>
<li>58% of marketers say “original written content” is their most important type of content, over visuals and videos.</li>
<li>Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing.</li>
<li>13% of brands generate $20 in revenue for every dollar invested in influencer marketing.</li>
<li>Google searches for the term “influencer marketing” have increased by 325% over 12 months.</li>
<li>The influencer marketing industry is expected to reach $1.7B in 2018.</li>
<li>75% of professionals think influencer engagement is effective in lead generation.</li>
</ol>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: </strong><a href="http://dsim.in/blog/2017/12/08/19-influencer-marketing-stats-that-will-surprise-you/" rel="noopener" target="_blank">19 Influencer Marketing Stats That Will Surprise You</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-3375947335590036672017-12-06T02:43:00.002-08:002017-12-06T02:43:37.886-08:0015 Social Media Updates You May Have Missed in November<div dir="ltr" style="text-align: left;" trbidi="on">
<h2>
<img alt="Social Network Applications" class="alignnone size-full wp-image-2807" height="391" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/12/social-media-updates-2017-1.jpg" width="640" /></h2>
<h2>
<strong>Facebook</strong></h2>
Facebook Updates Events App with Restaurants, Bars, and More<br />
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To help you discover bars, restaurants, and nearby attractions, Facebook rebranded its standalone Events app as “Facebook Local”. Facebook Local combines events and permanent places to a single search engine powered by Facebook’s 70 million business pages plus reviews and friends’ checkins.<br />
<h3>
<a href="https://newsroom.fb.com/news/2017/11/announcing-new-tools-for-the-creator-community/" rel="noopener nofollow" target="_blank"><strong>Announcing New Tools for the Creator Community</strong></a></h3>
Facebook announced two initiatives to help creators unleash their creativity: an app that helps creators manage their presence on Facebook and a central destination where creators can get the resources they need to improve and grow.<br />
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The Facebook Creator app is a one stop shop for creators of all kinds, to help take their passions to the next level. With the app, creators can easily create original video, go live with exclusive features, and connect with their community on Facebook — all from their pocket.<br />
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Facebook for Creators is a new website where creators can find resources and tips on how to create great videos, connect with fans, and grow on Facebook.<br />
<h3>
<a href="http://dsim.in/blog/2017/11/11/facebook-brings-new-messenger-chat-plugin-business-websites/" rel="noopener nofollow" target="_blank"><strong>Facebook Introduces Messenger Chat Plugin for Business Websites</strong></a></h3>
Facebook has revealed details about version 2.2 of its Messenger platform, which comes with a highly requested customer chat plugin. With Messenger Platform 2.2, Facebook aims to help businesses and developers “reach their customers in new and engaging ways.” The newest way for businesses to engage with customers is with Facebook Messenger’s new chat plugin.<br />
<h3>
<a href="https://dsim.in/blog/2017/11/07/facebook-rolls-simple-polling-feature-supporting-gifs/" rel="noopener nofollow" target="_blank"><strong>Facebook Introduces a Simple Polling Feature With Support for GIFs</strong></a></h3>
Facebook has brought a new feature to pages and profiles allowing users to post simple polls, and also, they can add GIFs to those.<br />
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Polls take account of 1 question and 2 choices of answers, similar to the new Instagram polls that were introduced recently.<br />
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To create a poll, users need to create a status update first, scrolling to the bottom to find the poll option. Then, users are presented with several text boxes where they can enter your question and the two possible answers.<br />
<h2>
<strong>Instagram</strong></h2>
<h3>
<a href="https://instagram-press.com/blog/2017/11/07/expanding-uploads-from-your-camera-roll/" rel="noopener nofollow" target="_blank"><strong>Expanding Uploads from your Camera Roll</strong></a></h3>
Starting Nov 7, users can add photos and videos to your story, even if you took them more than 24 hours ago. Now, you’ll be able to easily find and choose anything from your camera roll and share it instantly with friends.<br />
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Just like you normally would, swipe up from the camera to open your camera roll or tap the gallery icon. Scroll to choose your photo or video, and tap to select what you want to share.<br />
<h3>
<a href="https://instagram-press.com/blog/2017/11/16/stories-and-save-on-mobile-web/" rel="noopener nofollow" target="_blank"><strong>Stories and Save on Mobile Web</strong></a></h3>
Starting Nov 16, users can experience instagram.com in two new ways: by creating stories and saving posts you like.<br />
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You’ll see the camera icon at the top left of your feed. Tap it to take a photo or to add a photo from your library. You can also add text and change the text color. When you’re done, post it to your story by tapping “Share to Your Story”.<br />
<h3>
<a href="https://instagram-press.com/blog/2017/11/17/introducing-new-stickers-for-thanksgiving/" rel="noopener nofollow" target="_blank"><strong>Introducing New Stickers for Thanksgiving</strong></a></h3>
November 17, Instagram launched a new set of stickers to help celebrate Thanksgiving in the United States.<br />
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From expressive turkeys and decorative gourds to a pumpkin spice latte for warming up as autumn draws to a close, these stickers help you add a little extra creativity to the moments you share throughout the holiday.<br />
<h3>
<a href="https://instagram-press.com/blog/2017/11/21/new-request-to-join-a-friends-live-video/" rel="noopener nofollow" target="_blank"><strong>New! Request to Join a Friend’s Live Video</strong></a></h3>
Going live with a friend is now even easier. Starting today, when a friend is live, you can let them know you’d like to join in the fun and hang out live together.<br />
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When watching a friend’s live video, simply tap the “Request” button in the comments section. You’ll see a confirmation that your friend has accepted your request, and you’ll have a moment to prepare.<br />
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Once you’re live, the screen will split in half so you can hang out live with your friend. You can leave your friend’s live video at any time, making it easy to join for a quick hello or a longer chat.<br />
<h3>
<a href="https://instagram-press.com/blog/2017/11/28/remix-photos-from-friends-in-direct/" rel="noopener nofollow" target="_blank"><strong>Remix Photos From Friends in Direct</strong></a></h3>
Starting Nov 28, you can remix your friends’ photos — then send them back for fun conversations.<br />
When viewing a photo message from a friend, tap the camera icon at the bottom and capture a reply. Your reply includes a sticker of what you’re replying to. Move and resize it, and add your own twist with stickers, text and drawings. You can remix photos back and forth for a fun visual of your conversation.<br />
<h2>
<strong>LinkedIn</strong></h2>
<h3>
<a href="https://news.linkedin.com/2017/11/linkedin-introduces-career-advice-feature" rel="noopener" target="_blank"><strong>LinkedIn introduces Career Advice feature</strong></a></h3>
To make it easier for members to connect across the LinkedIn network with one another for lightweight mentorship opportunities, we’re launching a new Career Advice feature. Whether you’re looking for best practices for approaching a new project, advice for starting a business, or intel on switching industries, Career Advice can help you connect with the right person.<br />
<h3>
<strong>Get data on your employees’ sharing behavior</strong></h3>
The networking site ‘LinkedIn’, is analyzing users’ sharing habits and offering to send its findings to their employers.<br />
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This includes the amount of content people are posting, and the impact these updates are having on “content engagement”.<br />
<h2>
<strong>Snapchat</strong></h2>
<h3>
<a href="https://www.snap.com/en-US/news/" rel="noopener nofollow" target="_blank"><strong>Introducing the new Snapchat</strong></a></h3>
On Nov 29, 2017, a new and improved Snapchat has been introduced for users organized around their relationships and personalized just for them.<br />
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The new Snapchat separates the social from the media. This means that the Chats and Stories from users’ friends are on the left side of Snapchat, and the Stories from publishers, creators, and the communities are on the right.<br />
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Also, there is “Dynamic Friends Page,” invented to make Snapchat feel even more personal. The new Friends page to the left of the camera displays users’ friends based on the way they communicate with them.<br />
<h3>
<strong>Snapchat Introduces A New Ad Format: Promoted Stories</strong></h3>
Snapchat is rolling out a new ad format just in time for the holiday season: Promoted Stories, which will let advertisers pay to push their story to more users.<br />
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A Story, for those who may have forgotten, is a collection of photos and videos stitched together into one extended thread with each part of the story disappearing 24 hours after it was shared. It’s one of Snap’s most popular products, and the same product that Instagram successfully copied a little over a year ago.<br />
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Anyone on Snapchat can create a Story, including brands or businesses, but they are only visible to the account’s followers. Promoted Stories, though, are country-wide, which means a brand could push their ad to all Snapchat users in the U.S., for example.<br />
<h2>
<strong>Twitter</strong></h2>
<h3>
<a href="http://dsim.in/blog/2017/11/14/twitter-doubles-tweet-character-limit-280/" rel="noopener nofollow" target="_blank"><strong>Twitter Doubles Tweet Character Limit to 280</strong></a></h3>
Twitter has announced doubled its limit for tweets from 140 to 280 characters, a bid to pull in more users and boost engagement at the social network.<br />
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The roll-out includes all languages except Japanese, Korean and Chinese, in which space limitations have not been an issue, Twitter said. Twitter has limited its users to 140 characters per tweet since its launch in 2006. According to Twitter’s data, just 5% of tweets were longer than 140 characters, and 2% were over 190 characters. Only 1% of tweets hit the 280 character limit during Twitter’s testing period.<br />
<h2>
<strong>YouTube</strong></h2>
<h3>
<a href="https://youtube-creators.googleblog.com/2017/11/expanding-community-on-youtube.html" rel="noopener nofollow" target="_blank"><strong>Expanding Community on YouTube</strong></a></h3>
Community has always been at the heart of YouTube. From supporting each other, to touring the world, to making each other laugh, you and your audience have established strong bonds on YouTube. This connection goes beyond video, so about a year ago we invited a few creators to test out a new place to connect with fans in-between uploads with polls, pictures, text, GIFs, and more. YouTube called this place Community. Creators have been doing amazing things with it.<br />
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The launch of the Reels beta, a new ad format was mentioned here to all creators with over 10,000 subscribers. The idea is to introduce a new video format on YouTube that lets creators express themselves and engage fans without having to post a full video.<br />
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: </strong><a href="http://dsim.in/blog/2017/12/06/15-social-media-updates-may-missed-november/" rel="noopener" target="_blank">15 Social Media Updates You May Have Missed in November</a></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-29396044395998235692017-12-03T21:59:00.004-08:002017-12-03T21:59:38.703-08:009 Superb Omnichannel Stats A Marketer Should Know<div dir="ltr" style="text-align: left;" trbidi="on">
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<ol>
<li>Campaigns integrating 4 or more digital channels will outperform single- or dual-channel campaigns by 300%.</li>
<li>87% of customers think brands need to put more effort into providing a seamless experience.</li>
<li>77% of strong omnichannel companies store customer data across channels, compared to 48% for weak omnichannel companies.</li>
<li>55% of companies have no cross-channel strategy in place.</li>
<li>90% of customers expect consistent interactions across channels.</li>
<li>64% of marketers cite lack of resources and investment as their top barrier to omnichannel marketing.</li>
<li>14% of organizations say they are currently running coordinated marketing campaigns across all channels.</li>
<li>51% of marketers can’t react to new channels, devices, trends or competitors using their current tech.</li>
<li>50% of shoppers expect that they will be able to make a purchase online and pick up in-store.</li>
</ol>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: </strong><a href="http://dsim.in/blog/2017/12/02/9-superb-omnichannel-stats-marketer-know/" rel="noopener" target="_blank">9 Superb Omnichannel Stats A Marketer Should Know</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-67296061006149859142017-12-01T22:52:00.000-08:002017-12-01T22:52:11.244-08:004 Super-Useful AdWords Features You Can’t Afford To Miss<div dir="ltr" style="text-align: left;" trbidi="on">
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Google has released several new AdWords features throughout 2017 which are in fact new ways for advertisers to bump up their campaigns. Yet, here in this post we’ll talk about the 4 latest and super-useful AdWords features offered to help advertisers perk up the performance of their paid search campaigns.<br />
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Take a look at the below mentioned updates and know everything about implementing these throughout your AdWords account:<br />
<h2>
<strong>#1 </strong><a href="https://support.google.com/adwords/answer/7367521" rel="noopener nofollow" target="_blank"><strong>Promotion Extensions</strong></a></h2>
People are continually looking for deals, whether it’s for a discount on holiday gifts or a cheaper flight. In fact, 7 out of 10 internet users look for sales or discounts before visiting a store. To help attract these deal-seeking customers with the latest offers, AdWords brought promotion extensions.<br />
This feature makes it easy for advertisers to keep their promotions up to date without the need to create new ads. They also free up the rest of their ad for more unique content, like the brand terms or a clear call to action. Whether they’re sharing a discount code or simply sharing a site-wide discount, these ad extensions will send their CTR’s skyrocketing.<br />
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For example, if you’re a shoe store, you might use promotion extensions to show a “30% off” promo code on all Black Friday orders. You can also make these types of seasonal offers more prominent in your ad by selecting one of 12 occasions, like Black Friday or Back-to-school.<br />
<h2>
<strong>#2 Ad Variations</strong></h2>
<a href="https://support.google.com/adwords/answer/7438541?hl=en" rel="noopener nofollow" target="_blank">Ad variations</a> offered in the <a href="https://accounts.google.com/signin/v2/sl/pwd?service=adwords&continue=https%3A%2F%2Fadwords.google.com%2Fum%2Fidentity%3Fdst%3D%2Faw%2Foverview%26sourceid%3Dawo%26subid%3Dus-en-di-g-aw-a-newadwords_1!o2&hl=en_US&ltmpl=signin&passive=0&skipvpage=true&flowNa" rel="noopener nofollow" target="_blank">new AdWords experience</a> lets advertisers test changes across their text ads at scale in a fast and easy way.<br />
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With the update, advertisers are able to test ad copy changes across their entire account in just a few minutes, which previously took hours of manual work. This means they get to quickly test ad copy and make improvements that result in better ad performance.<br />
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For example, you may want to see how “Happy Holidays” performs when used in your text ads. With ad variations, you can test this change across thousands of ads in just a few clicks. In fact, some advertisers have set up variations for more than 1 million ads in less than a minute.<br />
<h3>
<strong> Within the ad variants interface, you can:</strong></h3>
<ul>
<li>Find and replace certain key words (or keywords, for that matter) in your ads</li>
<li>Update entire textual components (headlines, description, paths)</li>
<li>Invert your headlines</li>
</ul>
<h2>
<strong>#3 Custom Intent Audiences</strong></h2>
To help advertisers reach I-want-to-buy shoppers, AdWords has rolled out custom intent audiences for the Google Display Network. Custom intent audiences make it easy for advertisers to reach people who want to buy the specific products they offer–based on data from their campaigns, website and YouTube channel.<br />
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For example, if you’re a travel agency offering holiday getaways, Google could automatically create an audience of people shopping for “all-inclusive ski resorts” or “flights to Palm Springs.” We’ll then show you reach and performance estimates for each audience, so you can plan your campaign with precision.<br />
<h2>
<strong>#4 Gmail Remarketing</strong></h2>
Gmail ads are interactive ads at the top of people’s inboxes. When someone clicks a collapsed Gmail ad, it expands just like an email does. The expanded ad, which is the size of an email, can include images, video, or embedded forms. Furthermore, the capacity to remarket and, all the more vitally, do as such powerfully by means of Gmail is exorbitantly advantageous for advertisers.<br />
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<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: </strong><a href="https://www.linkedin.com/post/edit/6342606854731948032" rel="noopener" target="_blank">4 Super-Useful AdWords Features You Can’t Afford To Miss</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-45479057994508681052017-11-30T22:11:00.000-08:002017-11-30T22:11:39.089-08:004 Facebook Ad Metrics you should start tracking quickly<div dir="ltr" style="text-align: left;" trbidi="on">
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It’s practically difficult to pick to choose because <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/11/08/6-facebook-brand-awareness-hacks/" rel="noopener nofollow" target="_blank">Facebook</a> has such huge numbers of metrics to pick from.<br />
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Here basically, you have to limit your concentration to track particular metrics if you need to be more beneficial as there are tons to make you confused.<br />
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How about we take a look at 4 important <a class="seoquake-nofollow" href="https://clairepells.com/metrics/" rel="noopener nofollow" target="_blank">Facebook Advertising metrics</a> you should start tracking quickly; let’s move ahead:<br />
<h2>
<strong>1) “Real Conversions”</strong></h2>
When tracking <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/09/02/5-steps-set-facebook-ad-budget/" rel="noopener nofollow" target="_blank">Facebook Ad</a> Metrics, Conversions need proper attention as letting you know whether your ads are influencing individuals complete your brand’s intended action or not.<br />
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You should have its answer as it’s extremely imperative.<br />
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When you <a class="seoquake-nofollow" href="https://support.google.com/adwords/answer/1722054?hl=en" rel="noopener nofollow" target="_blank">track conversion</a>, you become acquainted with if you’re putting forth is advantageous for that gathering of people or not.<br />
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This is the only metric that can be effortlessly tied back to ROI and should be considered as one of the top metrics in your marketing report.<br />
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However, you should be particular while choosing which conversion-style metric to choose for as there are tons present.<br />
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You should concentrate on those supporting your true objective results. For your conversion metric, you have many options. Ensure you pick a metric pertinent to your campaign demonstrating an immediate effect on revenue or closing a deal.<br />
<h2>
<strong>2) “Cost per result (CPR)”</strong></h2>
The next metric which is perfect for accompanying conversions is <a class="seoquake-nofollow" href="https://adespresso.com/blog/facebook-ads-cost/" rel="noopener nofollow" target="_blank">Cost per result</a> i.e. CPR. You simply cannot depend on conversions only; you require a balanced marketing report that shows more than just sales.<br />
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Cost per result is a key metric that causes you see the amount you’re spending for every conversion.<br />
This metric is calculated in a way similar to AdWords determining the cost per conversion. It is calculated as the total amount spent, divided by the number of results.<br />
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When the total amount spent on a campaign gets divided by the total conversions, the <a class="seoquake-nofollow" href="https://en.wikipedia.org/wiki/Cost_per_action" rel="noopener nofollow" target="_blank">cost per conversion</a> or cost per result comes out.<br />
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CPR lets you know whether you are spending excessively on acquisition or not. There should be possibly the lowest cost per result on conversions.<br />
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<img class="slate-image-embed__resize-full-width" height="303" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAAuzAAAAJDhlZDc4MjkwLTA5YzEtNDM1Ni04Yjg2LWNjZDU3YzA1ZTdhOQ.png" width="640" /><button class="slate-image-embed__link-button"></button></div>
<h2>
<strong>3) “Frequency”</strong></h2>
This metric isn’t of worry for advertisers with low <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/15/case-study-makerbot-doubled-facebook-ads-roi/" rel="noopener nofollow" target="_blank">Facebook Ad Spend</a>, one running over $50 in ad spend must track this metric.<br />
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Frequency is the average number of times each person saw your ad.<br />
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No one likes to see the same ad dozens of times it gets excessively and prompts an unfriendly impact. If your frequency is greater, people are more likely to become annoyed. And, they’ll end up whether hiding or reporting it.<br />
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Likewise, when someone reports or hides your ad, you risk getting beaten over quality and <a class="seoquake-nofollow" href="https://support.google.com/adwords/editor/answer/1052569?hl=en" rel="noopener nofollow" target="_blank">audience targeting</a>. Also, it drives your costs higher. As you show people the ad to an ever increasing extent, the more irritated they can become, resulting in a lower relevance score and higher costs.<br />
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The below has been shown a graph that says as frequency increases, CTR decreases and cost per click increases which is actually not good. It means that frequency is a key metric to track with regards to ensuring you don’t squander your <a class="seoquake-nofollow" href="http://aristotle.com/blog/2014/09/rules-of-planning-your-campaign-budget/" rel="noopener nofollow" target="_blank">campaign budget</a>.<br />
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As an answer, advertisers can limit their ad frequency to specific views per person. They can utilize Facebook principles to streamline and automate this process if they would prefer not to spend each day checking their metrics and making sure that their frequency number remains low.<br />
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To begin with, go to your <a class="seoquake-nofollow" href="https://www.facebook.com/business/help/200000840044554" rel="noopener nofollow" target="_blank">Facebook Ads Manager</a> and create a rule applying a number as the greater than value.<br />
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This will make sure that once your frequency passes the specified number; your end action will naturally kick in.<br />
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<img class="slate-image-embed__resize-full-width" height="243" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAAncAAAAJGJlMWMxZGY4LWUzMjMtNDE0Zi04MTU0LWVlNTJhNWJkYTY3MA.png" width="640" /><button class="slate-image-embed__link-button"></button></div>
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<strong>4) “Click-through rate”</strong></h2>
<a class="seoquake-nofollow" href="https://en.wikipedia.org/wiki/Click-through_rate" rel="noopener nofollow" target="_blank">Click-through rate (CTR)</a> is taking the aggregate number of clicks on your ad and dividing it by the total impressions.<br />
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To say, if your campaign had 50 clicks and 1,000 impressions, you’d have a CTR of 5%.<br />
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Having a high CTR means that your audience targeting is on point and also, your creative and ad copy are compelling enough to drive interests and clicks. When your ad CTR is low, it means that something just isn’t working.<br />
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As per <a class="seoquake-nofollow" href="http://www.wordstream.com/blog/ws/2017/02/28/facebook-advertising-benchmarks" rel="noopener nofollow" target="_blank">WordStream’s 2017 Facebook Ad CTR Study</a>, the average CTR in Facebook Ads across all industries is .90%. It’s pretty low and so, says that anything over 2-3% should make you happy.<br />
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<img class="slate-image-embed__resize-full-width" height="640" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAArXAAAAJDE1OTQ3ZDgzLTVhNjUtNDg1NS1hMzhiLTcxMzA2YzJlYWEwZg.png" width="589" /><button class="slate-image-embed__link-button"></button></div>
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To better deal with this metric, you can create a new rule that increases your everyday budget by a particular percent when you hit a certain CTR.<br />
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An example to let you know how to do it:<br />
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<img src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAgAAQAAAAAAAAv5AAAAJGM3OGRmMmE5LWExNDctNGY1Mi04ODY2LTQyYzQ2OWYxNDI5NQ.png" /><button class="slate-image-embed__link-button"></button></div>
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The rule above basically says that if the CTR on a given advertisement is greater than 2%, increase my daily budget by 25%.<br />
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CTR is an often frequently misjudged metric regularly ignored but is tremendously useful when finding out how well a specific ad is resonating with its <a class="seoquake-nofollow" href="https://www.forbes.com/sites/jaysondemers/2013/08/27/6-steps-to-decoding-your-target-audience/" rel="noopener nofollow" target="_blank">targeted audience</a>.<br />
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: </strong><a href="http://dsim.in/blog/2017/11/30/4-facebook-ad-metrics-start-tracking-quickly/" rel="noopener" target="_blank">4 Facebook Ad Metrics you should start tracking quickly</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-19652102662801607642017-11-30T01:10:00.001-08:002017-11-30T01:10:22.152-08:00[INFOGRAPHIC]- 8 Ways To Drive 100% AdWords Results<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="good-adwords-image-e1511873354353" class="alignnone size-full wp-image-2794" height="363" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/11/good-adwords-image-e1511873354353.jpg" width="640" /><br />
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<a class="seoquake-nofollow" href="http://dsim.in/blog/2013/06/03/six-ultimate-tips-for-a-better-ppc-marketing/" rel="noopener nofollow" target="_blank">Pay-per-click (PPC) marketing</a> can be one of the most effective ways to grow your business.<br />
Optimizing a pay per click campaign takes a detailed skill-set and experience. In this <a class="seoquake-nofollow" href="http://dsim.in/blog/category/infographic/" rel="noopener nofollow" target="_blank">infographic</a> from <a class="seoquake-nofollow" href="http://dsim.in/" rel="noopener nofollow" target="_blank"><strong>DSIM</strong></a> to expose the common drawbacks of PPC marketing and to help you avoid them at all costs.<br />
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<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: </strong><a href="http://dsim.in/blog/2017/11/28/8-ways-to-drive-100-adwords-results/" rel="noopener" target="_blank">[INFOGRAPHIC]- 8 Ways To Drive 100% AdWords Results</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-21740170439514510612017-11-24T03:12:00.003-08:002017-11-24T03:12:56.836-08:009 Stats Amplifying Search Engine Marketing in 2018<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="search-engine-marketing-dsim" class="alignnone size-full wp-image-2784" height="329" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/11/search-engine-marketing-dsim.jpg" width="640" /><br />
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<li>83% of search query paths begin with an unbranded term.</li>
<li>60% of all organic clicks go to the top 3 search results.</li>
<li>70% of the links search users clicks on are organic.</li>
<li>93% of online experiences begin with a search engine.</li>
<li>Search is the No. 1 driver of traffic to content sites, beating social media by more than 300%.</li>
<li>Social ads accounted for three-quarters of clicks and 71% of spend.</li>
<li>Click-throughs on search ads were more than 3X times higher than social and display.</li>
<li>Total spend on mobile app install ads increased 155% year-over-year (YOY).</li>
<li>Investment in mobile app ads drives 196% increase in installs.</li>
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<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
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<strong>Source: </strong><a href="http://dsim.in/blog/2017/11/24/9-stats-amplifying-search-engine-marketing-in-2018/" rel="noopener" target="_blank">9 Stats Amplifying Search Engine Marketing in 2018</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-56014244139062033992017-11-21T21:43:00.003-08:002017-11-21T21:43:43.554-08:00[Infographic]- Google AdWords Express<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="google-adwords-express-dsim-996x560" class="alignnone size-full wp-image-2781" height="359" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/11/google-adwords-express-dsim-996x560.jpg" width="640" /><br />
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Every business needs <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/30/25-online-advertising-stats-for-your-first-marketing-campaign/" rel="noopener nofollow" target="_blank">online advertising</a> in order to reach their potential customers these days.<br />
Google added a service called “<a class="seoquake-nofollow" href="https://www.google.com/adwords/express/" rel="noopener nofollow" target="_blank">AdWords Express</a>.” This is an easy version of <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/10/07/10-adwords-ad-extensions-additional-bonuses/" rel="noopener nofollow" target="_blank">AdWords</a> that automatically manages your campaigns, abolishing the need for ongoing care. The key benefit Google advertises for the Express service is it saves you time.<br />
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Here in this <a class="seoquake-nofollow" href="http://dsim.in/blog/category/infographic/" rel="noopener nofollow" target="_blank">infographic</a>, you can learn about this platform and its pros & cons.<br />
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<img class="slate-image-embed__resize-full-width" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAAAAQAAAAAAAA13AAAAJDFkYjE4N2EzLWY3YmItNDA4Mi1iNDU4LTNmYjc4NzI1MDc1OQ.png" /><button class="slate-image-embed__link-button"></button></div>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
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<strong>Source: </strong><a href="http://dsim.in/blog/2017/11/21/infographic-google-adwords-express/" rel="noopener" target="_blank">[Infographic]- Google AdWords Express</a><br />
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Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0tag:blogger.com,1999:blog-3809631186471613569.post-30322778373657360132017-11-20T00:30:00.001-08:002017-11-20T00:30:12.910-08:005 Winning Social Media Strategies for Your B2B Company<div dir="ltr" style="text-align: left;" trbidi="on">
<img alt="B2B-Social-Media-e1510911806183" class="alignnone size-full wp-image-2775" height="320" src="https://emailmarketingblogbydsim.files.wordpress.com/2017/11/b2b-social-media-e1510911806183.jpg" width="640" /><br />
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Searching for ideas on how you can use <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/10/23/6-best-social-media-marketing-examples/" rel="noopener nofollow" target="_blank">Social Media</a> for your <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/08/12/6-ways-b2b-websites-can-get-higher-conversions/" rel="noopener nofollow" target="_blank">B2B</a> Company?<br />
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Social Media has turned into an ever-growing platform for B2B businesses to promote their products and reach out to <a class="seoquake-nofollow" href="http://dsim.in/blog/2014/11/28/stop-selling-let-the-consumers-buy-themselves/" rel="noopener nofollow" target="_blank">potential consumers</a>.<br />
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An ever-increasing number of individuals are using some sort of social media every day which is the reason it is important to build up a <a class="seoquake-nofollow" href="https://www.socialmediaexaminer.com/essential-elements-social-media-marketing-strategy/" rel="noopener nofollow" target="_blank">social media marketing strategy</a>, whether it is a campaign shared through Facebook, Twitter, Instagram or even Snapchat.<br />
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Here in this post, we have discussed <strong>5 Social Media Strategies that B2B companies </strong>can leverage for winning results on Social Media.<br />
<h2>
<strong>1) Try Twitter for Social Listening and Promotion</strong></h2>
Twitter proves to be a useful <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/03/04/6-most-recent-tools-for-effective-b2b-lead-generation/" rel="noopener nofollow" target="_blank">tool for lead generation</a>, brand development, customer service, and social listening.<br />
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Consider <a class="seoquake-nofollow" href="https://sproutsocial.com/insights/social-listening/" rel="noopener nofollow" target="_blank">social listening</a> to personalize whatever you have to offer to your audience. You can offer a percentage off on services or a digital product; give free consultation, workshop, and eBook (related to your niche) and further, after starting a relationship with them, then can follow-up with an email marketing campaign.<br />
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<img class="slate-image-embed__resize-full-width" height="346" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAAAAQAAAAAAAAwQAAAAJDBlZDdmN2I5LTQxYjAtNDI4Ni04NTdiLTU4N2M0YjlkMTlkMA.png" width="640" /></div>
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<strong>2) Use Facebook Targeted Ads</strong></h2>
When you use targeted ads on Social Media, it helps you get more eyes on your posts by your <a class="seoquake-nofollow" href="https://www.entrepreneur.com/article/270131" rel="noopener nofollow" target="_blank">target audience</a>. The right ad causes revenue growth and so, is powerful.<br />
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Try to run simple ads offering discount or freebies, or a comment-to-messenger Facebook ad and follow-up them via <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/06/02/11-impressive-facebook-messenger-stats-need-break/" rel="noopener nofollow" target="_blank">Facebook messenger</a>.<br />
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Consider focusing on a unique aspect as there remain many offering discounts amid promotions; this will keep you on top of things.<br />
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<img class="slate-image-embed__resize-full-width" height="500" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAAAAQAAAAAAAAptAAAAJDBiMGI0YzYzLTk0MGItNDY0Mi05NGEzLTQ4NGIyNDQzZTViMg.jpg" width="640" /></div>
<h2>
<strong>3) Promote offers on LinkedIn</strong></h2>
Studies say that, 80% of B2B leads come from <a class="seoquake-nofollow" href="http://dsim.in/blog/2017/10/11/linkedin-building-new-tool-called-talent-insights/" rel="noopener nofollow" target="_blank">LinkedIn</a> and it’s been found that the platform is 277% more effective for lead generation than Facebook or Twitter.<br />
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LinkedIn works exceptionally to find qualified leads and so, you should consider options around. You can send an offer via direct message, publish an article with a call to action, or publish status updates including the link.<br />
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<h2>
<strong>4) Create a YouTube Campaign</strong></h2>
Considering the growth in number of online videos viewers, it’s been predicted that video will account for 79% of global internet traffic in 2020.<br />
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Use videos on Social Media channels including YouTube and draw effective results. Consider creating a <a class="seoquake-nofollow" href="https://www.singlegrain.com/video-marketing/step-step-checklist-successful-youtube-ad-campaign/" rel="noopener nofollow" target="_blank">YouTube campaign</a> that people want to share. Make it quick and engaging, and not overly-promotional, leading to more & more people sharing it further.<br />
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<img class="slate-image-embed__resize-full-width" height="506" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAAAAQAAAAAAAAtZAAAAJGE5OTMxZGFhLTE0MGEtNDRlMy04NThhLTQ2MmRlMTQwYzQyNw.jpg" width="640" /></div>
<h2>
<strong>5) Use Instagram Stories</strong></h2>
It’s great to engage in real-time with your prospects and B2B companies can leverage <a class="seoquake-nofollow" href="https://later.com/blog/instagram-stories-for-business/" rel="noopener nofollow" target="_blank">Instagram by using the Stories</a> function creating interactive and engaging stories.<br />
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Stories catch attention as they are short and instant. There is no limit to the sort of content you can deliver and so, you can leverage Instagram’s power to make some extra sales and promote awareness for your brand.<br />
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<img class="slate-image-embed__resize-full-width" height="368" src="https://media.licdn.com/mpr/mpr/AAIAAwDGAAAAAQAAAAAAAAsUAAAAJDkyMzhjNTczLTVmYWQtNDU1MS04OWQ4LTlmOWIwMTE5YzAyZg.png" width="640" /></div>
<h2>
About DSIM:</h2>
Delhi School of Internet Marketing’ is <a href="http://dminstitutes.com/" rel="noopener" target="_blank">a premier Digital Marketing Institute</a> that offers an <a href="http://dsim.in/" rel="noopener" target="_blank">all-in-one advanced digital marketing course in Hyderabad</a>, Bangalore, Delhi, Pune all over India. To know DSIM in detail, you can log on to its website/<a href="http://dsim.in/blog/2017/06/29/interviews/" rel="noopener" target="_blank">read DSIM reviews</a> accessible on the web.<br />
<br />
<strong>Source: <a href="http://dsim.in/blog/2017/11/17/5-winning-social-media-strategies-b2b-company/" rel="noopener" target="_blank">5 Winning Social Media Strategies for Your B2B Company</a></strong></div>
Delhi School of Internet Marketing(DSIM)http://www.blogger.com/profile/05491164078798805265noreply@blogger.com0